article thumbnail

The Existential Threat to Ecommerce

Retail TouchPoints

Ecommerce brands are desperately looking for people with expertise in merchandising, customer experience, site design, conversion optimization and countless other roles, but the available talent pool simply doesn’t exist. Many brands will no doubt pass that cost on to the consumer, as industry insiders recommend.

eCommerce 283
article thumbnail

How Lonely Planet Combines Content and Commerce on Workarea to Drive Growth!

Demac Media

Founded in 1973, Lonely Planet is the world’s largest travel media company. In his role, Mike Nelson deals with everything transactional at Lonely Planet from digital downloads to physical guidebooks, even travel insurance and hotel reservations. How have your customers benefited from the new online store? Thanks Mike!

Travel 42
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 best Privy alternatives for 2023

Omnisend

Although Justuno is a conversion optimization tool, it does offer email marketing capabilities. Justuno excels in providing personalized messaging and dynamic product recommendations based on visitor data. For a detailed comparison between Omnisend and Privy, check out our blog post Privy vs. Omnisend. Justuno G2 rating: 4.3/5

article thumbnail

21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

Live chat is the interface of this whole new marketing niche, coined by Drift as: “ conversational marketing.” It’s all about tailoring the chat experience to increase satisfaction and conversions by engaging with, understanding, and recommending products to customers individually. Conversion rate optimization relies on testing.

article thumbnail

9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

Up to 46% of shoppers purchased more with AI-recommendations. Use AI-Driven Recommendations to Drive Product Discovery Cyber 5 can feel overwhelming for consumers. Presenting dynamic, AI-driven product recommendations can help shoppers quickly find similar items or allow them to discover new products they may not have been looking for.

Marketing 128
article thumbnail

6 Advantages of Hyperbolic Discounting

Kissmetrics

Additionally, a lot of people do not use the power of hyperbolic discounting in conversion optimization. Imagine a dehydrated person traveling through the desert. Recommended changes include no smoking, more activity, a healthier diet, and faithfully taking medications. What Is Hyperbolic Discounting?

Reference 267
article thumbnail

9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

During last year’s BFCM , as much as 46% of shoppers purchased more with UpSellit’s product recommendation engine. By leveraging free shipping, our clients saw conversion rates as high as 74%. Urgency messaging inspired conversion rates as high as 49%. Use AI-Driven Recommendations to Drive Product Discovery.