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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customersloyalty is no longer confined to programs and points. Stand Out Beyond Free Shipping . Be Transparent About Inventory Challenges .

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The 5-Step Framework to Build Loyalty for Your Ecommerce Brand

Optimizely

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

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How to Start an Ecommerce Customer Loyalty Program

eCommerceFuel

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

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35 Points Ecommerce Checklist for Holiday Sales 2020: Get Ready For Post-Pandemic World 2020

MakeWebBetter

Cities are under lockdown, social distancing is followed, many businesses are shut, outdoor gatherings are prohibited. The first rule of the eCommerce business is to adapt to the current happenings of the industry. The world has already declared COVID as a global pandemic.

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Trends Analysis: Building a Loyal Customer Base With Paid Memberships

ESW

Increasing customer loyalty is a fairly standard marketing tactic. Having customers pay you to join your loyalty program isn’t. Outdoor brand REI is taking paid membership in a different direction. Rather than a triple-figure yearly fee, its customers can join the membership program for life for just $20.

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Mind the gap: How AI is giving retailers a competitive edge

Talkoot

It’s the ultimate way to create a customer-centric journey without the guesswork. By better understanding your customers, you can predict future purchasing behavior and tailor your interactions with them. This leads to increased customer loyalty, higher engagement levels, and, ultimately, more sales.

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Everything you need to know about identity resolution

Liveintent

With identity resolution, you can: Create a single customer view. Identity resolution improves customer data quality by removing redundancies, unifying data, and creating a more accurate view of your customers. Imagine that a brand called Terra sells outdoor recreational equipment. Improve ROAS.