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Klaviyo vs HubSpot: A Side-by-Side Comparison

Groove

The right options can take a lot of the guesswork out of email marketing, automation, and more, leaving you and your team with more time to focus on actually running your business. HubSpot and Klaviyo are two of the biggest names in eCommerce marketing today, and each brings a wealth of benefits to the table.

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How to Sell Direct to Consumers: A Comprehensive Guide for Software Companies

FastSpring

As the demand for software grows for online shoppers, so does the expectation for a seamless direct to consumer (D2C) experience. D2C not only offers personalization and elevates the buyer experience for your customers, but also gives your business complete control over how you choose to position, market, and ultimately sell your products.

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5 Ecommerce Marketing Tips to Boost Sales

Omnisend

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. With countless new tools, plugins, and software platforms it can be difficult to know where to start. In this article, we’ll look at five easy and effective things that you can do to get your ecommerce marketing strategy in great shape.

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5 BigCommerce Competitors You Should Consider in 2024

Groove

Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. This allows eCommerce store owners to unify customer data, insights, and interactions across sales, marketing, and customer service channels.

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Five Challenges Faced by Ecommerce Marketers In Launching Creative Ad Campaigns

Omnisend

Also, suggest a few simple, actionable ways to increase sales via the rollout of effective marketing initiatives. Business Bottleneck 1: Too Much Data and Too Little Time. Are you facing a problem of plenty when it comes to customer data? Struggle to go live with marketing campaigns powered by fresh consumer insights?

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Tom e-Commerce Marketing Fails and Mistakes – Good Intentions that Backfired

Onilab User Guides

E-commerce stores are one of the most popular targets for the hackers. With the rise of the cyber attacks, business owners should take action in securing their stores in order to protect the customer data and avoid huge money losses. For that, send the test emails before mailing to the actual customers. .

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How to Seamlessly Migrate Your Rewards Program

Smile.io

In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Your customers might be familiar with a specific look and feel, and you might be accustomed to operating and analyzing your program in certain ways.