Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. So how do retailers regain the power of their data?

Retail 303

Retail Customer Data Customer Experience Social Media 303

Retail TouchPoints

FEBRUARY 12, 2024

Scammers can use this to launch Man-in-the-Middle (MITM) attacks, where attackers interrupt an existing conversation or data transfer to steal login credentials, account details and credit card numbers. In addition to managing a global customer success portfolio, Vishnubhotla established high-value strategic partnerships.

Social Media 243

Social Media Payments Shipping Download 243

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

B2B 240

B2B eCommerce BigCommerce Omnichannel 240

Retail TouchPoints

OCTOBER 10, 2023

At the same time, retailers are acutely aware that ecommerce sales are continuing to grow as a percentage of overall holiday spending and, within that percentage, mobile sales in particular are skyrocketing. eMarketer expects retail mobile commerce sales to account for 43.4% In 2024, mobile commerce sales are expected to hit $534.18

Mobile 248

Mobile Retail Social Media Payment Services 248

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

GetElastic

JANUARY 13, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 150

Customer Experience Customer Multichannel Social Media 150

Retail TouchPoints

DECEMBER 13, 2023

Here are four ways retailers can level up their store experience to boost customer engagement, brand affinity, and brand loyalty: Integrate Technology to Enhance the Customer Experience Successful retailers seamlessly blend technology into their physical spaces while keeping a personalized, human feel.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

MAY 8, 2024

One of the biggest reasons, according to data from Contentsquare , is that while merchants are investing in paid advertising to drive more traffic to their sites, their experiences are riddled with experience gaps that ultimately create frustration for shoppers.

Merchant Services 256

Merchant Services eCommerce Channel Mobile 256

GetElastic

JANUARY 14, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 136

Customer Experience Customer Multichannel Social Media 136

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. billion global social media users — a 5% increase from 2020. However, by enabling Chat Commerce, retailers are able to gather and apply data in a rapid fashion. In fact, there are now roughly 3.78

Consumer 263

Consumer Social Media Multichannel Fashion 263

Retail TouchPoints

AUGUST 8, 2023

Right now, retailers are selfishly positioning their customer journey to benefit their marketing efforts, not the end consumer. While data sourcing customer information can be a key part of any marketing strategy, it could also be the reason you’re losing revenue. Here’s why.

Customer 231

Customer Social Media eCommerce Consumer 231

Retail TouchPoints

OCTOBER 24, 2023

Home Depot CMO Molly Battin added that while it’s still too early to tell if metaverse platforms like Roblox reflect the “new reality” of customer experience, they have become a powerful vehicle for the brand to test new ways to reach new audiences, while still staying true to its core heritage.

Food and Beverages 267

Food and Beverages Workshop Games Consumer 267

Retail TouchPoints

JUNE 10, 2022

billion in 2020, at a compound annual growth rate of 13% , according to data from Bloomberg. Those younger generations are very eager and willing to spend their money digitally through online platforms and social media. What is your new brand strategy for that cohort of customers in the metaverse?

Social Media 271

Social Media Channel Technology Travel 271

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 234

Shipping Costs Improvements Live Chat Retail 234

Retail TouchPoints

MARCH 9, 2023

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. This is the piece that gets me excited, because our customer lives on social media ,” said Hawkins. “We

Omnichannel 278

Omnichannel Social Media Mobile Fashion 278

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 78

Customer Experience Customer Multichannel Social Media 78

Retail TouchPoints

DECEMBER 21, 2023

Tailor checkout experiences in the same way as the rest of the ecommerce journey. Retailers have countless data points around shoppers’ unique buying habits, their purchase and browsing history, and their preferred payment and shipping methods. Social media? What device they’re on : Mobile? Member or non-member?

Payments 260

Payments Retail Shipping Costs Social Media 260

Retail TouchPoints

JANUARY 23, 2023

While companies currently interact with customers via multiple channels — mobile devices, desktop computers, email, social media and chatbots — leveraging the metaverse helps companies create immersive and interactive retail experiences for customers. Create superior customer experiences.

Improvements 208

Improvements Customer Social Media Retail 208

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. If you build it, they will come.”

Social Media 270

Social Media Consumer Fashion Shopify 270

Retail TouchPoints

OCTOBER 27, 2021

Attribution is as much of a data challenge as it is a marketing challenge. Customer journeys today often resemble a roller-coaster, with the customer’s interest rising and falling after every cross-channel impression, each accumulating a trail of data along the way before that final conversion. AI-Driven MTA at Scale.

Multi-channel 296

Multi-channel Games Retail Social Media 296

Retail TouchPoints

SEPTEMBER 16, 2021

The questions now are twofold: At what point will the ability to buy products and services on social platforms become so frictionless and ubiquitous that every new feature update is no longer noteworthy? and What do retailers, brands and social media platforms have to do to get there? Many [social] purchases are very organic.

Consumer 305

Consumer Social Media Retail Multi-channel 305

Retail TouchPoints

DECEMBER 20, 2023

The top five episodes of 2023 reaffirm some of the most trending topics we covered on Retail TouchPoints over the past year, illustrating how rapidly the industry (and the customer experience) have evolved. This vision inspired him to start Cooler Screens. Why it Matters: We don’t need to explain why retail media is important.

Retail 248

Retail Supplies Merchant Services Social Media 248

Kissmetrics

MAY 4, 2021

Data as a service (DaaS) is becoming increasingly popular. New advancements in cloud computing technology have made remote, cloud-based data storage and management easier to use and more accessible. Businesses using DaaS platforms can see improvements in data collection, usage, and management. What Is Data as a Service (DaaS)?

Marketing 186

Marketing Improvements Social Media Management 186

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? experience products, brands and services differently.

Mobile 150

Mobile Merchant Services Technology Fulfillment 150

GetElastic

APRIL 11, 2023

With headless commerce, the front-end and back-end of an eCommerce platform are separated, allowing businesses to customize the presentation layer and integrate with other technologies more easily. This results in a personalized shopping experience, boosting conversion rates and increasing personalization for the consumer.

Payment Services 147

Payment Services Payments Social Media Mobile 147

Retail TouchPoints

FEBRUARY 14, 2023

Consumer-facing brands have spent hundreds of millions of dollars over the past few decades creating unique customer experiences in their physical brick-and-mortar locations. A new customer experience study from J.D. That’s easier said than done, but some companies are cracking the code by getting serious about data.

Customer 216

Customer Banking Customer Experience Social Media 216

Retail TouchPoints

AUGUST 25, 2023

The early 2000s saw the beginning of an online media push that brought standardized content from one brand to many consumers. Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly.

Retail 244

Retail Social Media Consumer Channel 244

UpSellIt

JULY 13, 2023

It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more. It takes a customer-centric approach, focusing on delivering a consistent and unified brand experience across all channels.

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

SellBrite

MAY 13, 2019

And providing a better standard of customer experience will never not be a challenge to online sellers. With mobile sales estimated to reach $3.56 Battling the stigma of the data collector is key for any ecommerce seller. Getting Social. With all that in mind (dizzy yet?), there’s room for hope.

Mobile eCommerce 117

Mobile eCommerce Mobile eCommerce Social Media 117

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 129

Channel eCommerce Social Media Customer Loyalty 129

Retail TouchPoints

JULY 11, 2023

Football fans expect an exciting competition and amazing experiences if they visit the stadium, just as retail customers expect personalized experiences and quality products. In both cases, these organizations are heavily reliant on data, so having a high-performance network is critical to success.

Payments 194

Payments Payment Services Retail Social Media 194

Retail TouchPoints

JULY 20, 2022

The report also identified four broad areas that would benefit the most from focused retailer investment: • The mobile experience; • Search as a branded discovery vehicle; • Social proof for products; and. These key investments and opportunities include: Mobile experience. Loyalty programs.

Omnichannel 265

Omnichannel Retail Mobile Social Media 265

Retail TouchPoints

JANUARY 27, 2021

This left smaller retailers searching for ways to boost online sales performance and customer experiences in the face of such stiff competition, especially for leveraging big-ticket retail events — Black Friday, Cyber Monday, Christmas — for securing much-needed revenue. According to Global Web Index, in the U.S.,

Retail 279

Retail Social Media Channel Multichannel 279

Retail TouchPoints

JULY 24, 2023

Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more. Luckily, artificial intelligence can automatically create the right offer for the right shopper and provide the retailer with immediate data and analytics about the campaign’s success.

Small Business Retail 233

Small Business Retail Marketing Retail Social Media 233

Elsner

APRIL 23, 2020

That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly. After Amazon, it’s the Walmart with a monthly mobile app user count of 86.05 From the above figures, it is clear that eCommerce mobile apps are a huge success. . Let’s dive in.

Mobile 90

Mobile eCommerce Customer Payment Services 90

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 60

Customer Experience Customer Multichannel Social Media 60

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 215

Customer Loyalty Customer Retail Shipping Costs 215