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Ecommerce Marketing in 2021: Your In-depth Guide To Doing It Right

Ecommerce Platforms

As an ecommerce business owner, or someone who plans to start an online business in the future, ecommerce marketing is definitely going to play a role in how you bring in customers and get the word out about your product. It all starts with understanding the basics of ecommerce marketing. What is it exactly?

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Amazon FBA Private Label: The Ultimate Guide to Succeed

Algopix

With minimal upfront costs and the ability to scale gradually, entrepreneurs can enter the e-commerce market with relative ease. Brand Control: Private labeling grants sellers full control over their brand identity and customer experience. Effective pricing and marketing strategies further enhance profitability.

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How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

For instance, if you spent $5 to earn a customer and you know that over the course of that customer’s lifetime with your brand, they will likely spend about $100, that’s a great lifetime value to churn (or cost to acquire a customer) ratio ( LTV to CAC ). We’ll cover: What an ecommerce customer loyalty program is.

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Order cancellation emails: a guide for ecommerce success in 2023

Omnisend

Reading Time: 7 minutes Many ecommerce merchants think order cancellation emails are a necessary evil. Cancellation confirmation messages present a golden opportunity to reconnect with customers. Order cancellation emails provide a chance to find out why the customer canceled. But savvy online retailers know the truth.

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Shopping Cart Abandonment: 7 Tips to Capture Revenue

Groove

Shopping cart abandonment is often influenced by competitive pricing, uncertainty about store credibility and general forgetfulness. Among many available options, we we recommend using promoting free shipping and discounts and promotions. Free Shipping. Offer free shipping when customers spend over a certain dollar amount.

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8 Best Ecommerce Analytics Tools

Omnisend

“You can’t improve what you don’t measure” is one of the most commonly repeated phrases in ecommerce, and for a good reason. The ability to accurately track, record, test, and present various marketing metrics is vital for any business’s growth. For more on ecommerce email marketing conversion rates, click here.

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Order cancellation emails: a guide for ecommerce success in 2023

Omnisend

Reading Time: 7 minutes Many ecommerce merchants think order cancellation emails are nothing more than a necessary evil, initiated after losing an order. But savvy online retailers know that cancellation confirmation messages present a golden opportunity to reconnect with customers. Get feedback. Encourage repurchases.