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Sailthru Joins the CM Group Family of Brands

Sailthru

For more than 10 years, Sailthru has helped modern marketers improve customer lifetime value and drive revenue with our high-performance email, personalization and automation solutions. Every company in the CM Group has best-in-class customer retention rates, which is a testament to the company’s excellent experience.”.

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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

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4 Questions with CM Group CEO Wellford Dillard

Sailthru

Since 2008, Sailthru’s mission has been to help modern marketers improve customer lifetime value and drive revenue with our high-performance email, personalization and automation solutions. It is also vital to point out that every company in the CM Group has best-in-class customer retention rates.

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How To Sell On Pinterest: A Step-by-Step Guide For Retail Business Owners

Korona

Home decor and furniture : Home decor and furniture businesses can benefit from Pinterest’s popularity as a platform for home improvement and DIY enthusiasts. Use relevant keywords in your pin descriptions and board titles to improve your content’s discoverability. Use this data to adjust your strategy and improve your results.

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Retailer Lessons from iGaming Companies

Retail TouchPoints

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever.

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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Myth #1: Omnichannel and multichannel are the same. While they might sound similar, omnichannel and multichannel are NOT the same. Though there are similarities, the difference is that a multichannel approach dedicates a team, system and messaging for each channel. This is one of the biggest offenders. Aberdeen Group ).

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[Guest Blog] Top Finance Tips for High-Volume E-Commerce Businesses

ChannelAdvisor

In the words of famous physicist Lord Kelvin, “If you cannot measure it, you cannot improve it.”. If you want to bring in new customers AND make sure they stick around, you need to consider how your teams, processes and technology work together to create an end-to-end experience your customers want. . Be Self Sustaining.