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Visa Debuts Web3-Based Loyalty Solution to Help Brands Engage with Consumers in New Ways

Retail TouchPoints

Visa has launched a new Web3 Loyalty Engagement Solution designed to “usher in the future of customer engagement and loyalty” with a suite of immersive products that brands can offer their customers, including gamified giveaways , augmented reality treasure hunts and new ways to earn and spend loyalty points.

Consumer 224
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Physical Retail Environments will be Transformed by the Widespread Adoption of AR Glasses

Retail TouchPoints

For example, if entering a Starbucks with AR glasses, the system could place enticing add-ons around a drink order, such as a breakfast sandwich, encouraging customers to buy a complementary pairing with their original purchase. AR glasses also offer personalized customization beyond previous purchases. Ari Grobman is CEO of Lumus.

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From Shelf to Screen: Retail’s Digital Revolution

365 Retail

Many are integrating technology to enhance the customer experience. For example, interactive kiosks allow customers to check product availability or locate items within the store. By analyzing shopping patterns , retailers can personalize the shopping experience for each customer.

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5 Best Paddle Alternatives in 2024

FastSpring

With our JavaScript Store Builder Library (SBL) , you can completely customize, brand, and streamline your checkout flow , building trust with buyers and eliminating friction. FastSpring also powers multi-product transactions , allowing you to offer customers product bundles, upsells, and multi-product coupons. Digital invoices.

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Payment as a Key Success Factor: Beyond Just Transactions

365 Retail

According to the study on payment methods in retail carried out by the EHI Institute in Cologne/Germany, contactless payment by card and NFC are now considered the “new normal”. And mobile payment by smartphone is also picking up. Mobile options are growing Underlying these figures is a wide variety of different methods.

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6 Strategies for Collecting Customer Data for Early Personalization

Sailthru

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. When you ask for customer data, you should be crystal clear about why you’re asking.

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Digital Commerce and the Threat of Card-not-present Fraud

BigCommerce

First, fraudsters likely see mid-sized merchants as having enough revenue and customer volume to make attacks worthwhile. Mobile payments are also making an increasing impact. This shift to mobile is pushed along with the ever expanding list of payments-enabled devices. Take digital commerce, for example.