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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Working with hundreds of eCommerce stores has shown us that the right answer isn’t “one-size-fits-all” when it comes to what marketing benchmarks to meet. Pay-per-click (PPC). Bounce Rate.

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

Need some simple graphic design help for a logo, PPC banner or social media ad? So, I went out to the ecommerce experts and influencers and asked them: what blogs and publications do you recommend? Everett Sizemore, Director of Marketing, Inflow. Jamie Turner, CEO, 60 Second Marketer. Get design help on the cheap.

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18 eCommerce Marketing Resources to Help You Have the Best Holiday Sales Ever

Inflow Insights

Be sure to keep important marketing elements like emotion, personalization, and personas in mind. Marcia Yudkin of Practical eCommerce recommends taking a page from Trader Joe’s creative monthly flyer and using seasonal copy to improve your promotions and trigger purchases. Don’t have a holiday strategy?

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5 Ecommerce Traffic Generation Strategies You Should Be Performing in 2019

Shopping Signals

Fortunately, my friends over at Freeeup know all about helping ecommerce businesses grow. That’s why I’ve asked them to let us in on their top 5 recommended traffic generation strategies for this year. — February is a great month to think about ecommerce traffic generation strategies.

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eCommerce PPC Consultant: When to Hire a Freelancer, Agency, or Employee

Inflow Insights

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

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