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What is Live Shopping: A Guide for Ecommerce Professionals

Ecommerce Platforms

Live shopping, or live stream shopping, combines the worlds of live streaming, social media, celebrity, and ecommerce, and it provides an interesting look into what could be in store for some facets of ecommerce selling in the future. If you're asking yourself, “What is live shopping?”

eCommerce 196
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5 Ways Home & Decor Brands can Optimize the Shopping Experience

UpSellIt

The Rise of Home Furnishings Ecommerce. Home is where the heart is, and ecommerce is where the opportunity is. Home furnishings consumers have come to expect a brick and mortar-level customer experience online. A 2021 survey shows that 69% of US furniture retailers intend to increase their focus on ecommerce.

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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

In 2020 alone, livestreaming generated $135 billion in Chinese ecommerce sales , but livestreaming in the U.S. Many experts point to true livestreaming as a digital adaptation of the “home shopping” models pioneered by QVC and HSN. Through a survey of 475 consumers, Influence Central also found that only 19% of U.S.

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Instagram Live Shopping: Everything You Need to Know

Ecommerce Platforms

The future of online shopping is here. Cue, live shopping – a phenomenon that's taken the eCommerce world by storm. For the uninitiated, live shopping is best described as social media joining forces with the home shopping network. When it came to shopping capabilities, users rated Instagram 5.3

Events 104
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What is Livestream Shopping?

Kissmetrics

They can focus on the specific needs of a handful of shoppers at a time, answering their questions and providing bespoke recommendations until browsers are ready to buy. On the other hand, e-commerce stores have a much broader reach than their brick-and-mortar peers. What Is Livestream Shopping?

eCommerce 285
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The Biggest Ecommerce Trends You Need to Know About

SellBrite

Each year, ecommerce continues to grow at an increasingly impressive pace. According to the Census Bureau of the Department of Commerce, total ecommerce sales in the U.S. To survive in ecommerce, you can’t do the same thing you did last year. Here are the 7 biggest ecommerce trends that you need to know about in 2018: 1.

eCommerce 107
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How to use Product Bundle Pricing to Increase Conversions and Make More Sales

Ecommerce Platforms

A bundle pricing strategy is simple: it adds products together, often in an ecommerce setting, and it creates a more tempting offer with dynamic pricing. Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. For most customers, that means getting a discount.