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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection. Enter: mobile marketing. Companies need to view their apps as a vehicle that not only generates sales but builds their brand. Map Customer Journeys for Data-Driven Mobile Marketing.

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How Mobile Payments Are Taking Over eCommerce

Groove

The new way of purchasing goods and services is through Mobile Payments whether you are shopping online or in-store. As millions of users start to use mobile payments each year, it is projected that 4.8 billion people will be completing transactions through mobile payments by 2025. What Are Mobile Payments?

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Nexbelt’s Secret Sauce to Building a Successful E-commerce Brand

lateshipment

We spoke to the CEO of Nexbelt, Tom Hunsucker to know more about how they grew to become a differentiator in the adventure apparel industry in the US, and what it means to be in e-commerce to make it big. None of this would be possible without the mobility that tech innovations like yours provide. We loved hearing that from you.

eCommerce 130
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Shopify POS vs Square POS: Which is Best?

Ecommerce Platforms

The company is best-known for supporting mobile point of sale solutions, and can offer a wide range of high-quality hardware to help you thrive offline. However, there are no industry-specific point of sale apps with Shopify, while Square has dedicated tools for service companies and restaurants. Go to the top.

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E commerce Software: Find the Best One for Your Online Store (January 2019)

Ecommerce Platforms

Most users struggle when trying to pick the best ecommerce software. There are different requirements to compare, different price points, features, abilities, designs, and so on. Some of the ecommerce software featured here is going to be free, some premium, but you'll surely find a tool that fits your individual needs perfectly! .

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Q4 Could Be Huge, But Most Retailers Have a Blind Spot

Retail TouchPoints

That said, in a challenging economic climate the pressure is on to make the most of every opportunity — and a lot of retailers are unaware of significant problems within their ecommerce programs that are going to cost them sales and reduce their margins. eMarketer expects retail mobile commerce sales to account for 43.4%

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Digital Commerce and the Threat of Card-not-present Fraud

BigCommerce

Digital commerce continues to be top of mind for online retailers. Retailers continually optimize their sales channels to deliver more seamless consumer experiences. But within this focus on digital commerce is also increasing pressure from fraudulent activities. . Take digital commerce, for example. trillion worldwide.