Four Mistakes To Avoid In Customer Advocacy Content
Forrester eCommerce
APRIL 16, 2021
Customer advocacy content has high demand and impact, but B2B organizations need a more intentional, aligned approach to its planning, creation, and use.
Forrester eCommerce
APRIL 16, 2021
Customer advocacy content has high demand and impact, but B2B organizations need a more intentional, aligned approach to its planning, creation, and use.
Retail TouchPoints
APRIL 16, 2021
Swarovski will opened its latest “Instant Wonder” store in New York City’s Rockefeller Center on April 17, continuing its rollout of the new concept designed to reflect the brand’s evolved direction and visual identity. The New York location, which joins Insta-worthy locations in Paris and Milan, is part of 28 Instant Wonder stores scheduled to open in key markets across the globe.
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Forrester eCommerce
APRIL 16, 2021
As of March, I joined Forrester’s infrastructure and operations (I&O) team, covering cloud, containers, and modernization and the wider transition to cloud-native computing and practices. It’s a fascinating time to take on this assignment alongside Forrester analysts whom I’ve long admired. I’m eager to get started. By way of introduction, I’ll start with my current […].
Retail TouchPoints
APRIL 16, 2021
Lamps Plus has promoted COO Clark Linstone to the role of President, effective immediately. In his new position, Linstone will maintain the responsibilities of COO while overseeing all business operations, stores and distribution center operations. He will continue to report to Founder and CEO Dennis Swanson. Linstone has been with Lamps Plus for more than 30 years.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
APRIL 16, 2021
Clients sometimes ask me, “Why is there so much buzz about event-driven architecture (EDA)? This isn’t a new idea.” Indeed, it isn’t new. From complex event processing to the hardware interrupts of the UNIVAC, computers have been responding to events of some sort since the 1950s. But advances in technology and architecture have elevated the […].
Kissmetrics
APRIL 16, 2021
With over 55 million listeners , Amazon Music is one of the leading music streaming platforms out there. Wouldn’t it be great if you could find a way to reach these subscribers and share your products with them. Well, you can, and it’s all thanks to Amazon audio ads. Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
Kissmetrics
APRIL 16, 2021
Pages on the internet don’t last forever. Some disappear overnight without warning. Other times, servers go down, or maybe you’re simply curious what your website or someone else’s looked like ten years ago. So how do you re-access this information? You need a web cache viewer. It’s a tool that helps you recover backups or snapshots of websites.
Forrester eCommerce
APRIL 16, 2021
Why do so many new products fail? Our fast-thinking brains reject the novel in favor of the familiar. Good positioning capitalizes on fast thinking and making your offering feel familiar to buyers.
Retail TouchPoints
APRIL 16, 2021
The Carlyle Group , one of the largest private-equity funds in the world, has acquired a majority stake in clean cosmetics brand Beautycounter — a transaction that values the company at $1 billion. The partnership will allow Beautycounter to accelerate its strategic initiatives, including increasing brand awareness as well as bolstering the company’s integrated, omnichannel business model, according to a release.
Forrester eCommerce
APRIL 16, 2021
All brands need to be selling to and engaging with consumers online. The experiences of the 2020 pandemic have only accelerated consumers’ shift to digital touchpoints. When it comes to brands’ digital commerce opportunity, it is not one size fits all. So, where should brands focus their digital direct-to-consumer (d2c) efforts, and what will each […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Kissmetrics
APRIL 16, 2021
Every Amazon seller knows how difficult it is to track and measure the impact of external advertising channels on sales. It doesn’t matter how you are driving clicks to your Amazon page; once consumers land on the website, it’s anyone’s guess what happens. Thankfully, that’s not the case anymore. Amazon Attribution makes it possible for certain sellers to track what happens to every user they send to the platform.
Forrester eCommerce
APRIL 16, 2021
European businesses must start preparing for a post-pandemic world. They need to target emerging business growth opportunities, devise a policy for hybrid remote and office working, and plan a way to return to business travel. Boosting employee experiences and employee engagement plays a central role for these endeavors.
Retail TouchPoints
APRIL 16, 2021
The “new normal” may be here to stay, with retailers and consumers alike embracing the new, online-driven landscape of the retailer sector. Yet we cannot attribute this development exclusively to the pandemic. Even before 2020, brick-and-mortar retailers had been fighting a fierce battle against leading ecommerce players. These challenges have now accelerated, but this does not mean that stores are unimportant.
Kibo
APRIL 16, 2021
Even after a massive shift to ecommerce in 2020, eMarketer predicts that 2021 will still see more than 14% ecommerce growth. That continued ascension is paired with a renewed focus on upscaled in-store retail experiences that are more personalized, more efficient, and more connected. A great customer experience strategy is key in order to stay competitive, but it’s not worth the effort if retailers don’t also have their backend logistics and order management up to speed.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
APRIL 16, 2021
Kohl’s has named three new directors to its board as part of an agreement with a group of activist investors that have been pushing since December 2020 for a shakeup of the company’s leadership in an effort to alter the retailer’s trajectory. . The group of investors — which include Macellum Advisors GP, Ancora Holdings, Legion Partners Asset Management and 4010 Capital — collectively own 9.3% of Kohl’s stock.
TalkingRetail
APRIL 16, 2021
Politicians in Scotland have called for action to protect independent retailers from crime and financial harm. The candidates were speaking ahead of online hustings being organised by the NFRN. The hustings, on 19 April, are before elections to the Scottish parliament on 6 May. Anas Sarwar, Scottish Labour leader, said: “Shopworkers have been the unsung.
RetailDive
APRIL 16, 2021
The venture will help the retailer's goals of developing a last-mile delivery system that's fast, low-cost and scalable.
TalkingRetail
APRIL 16, 2021
The Association of Convenience Stores has partnered with the Food and Drink Federation and other food and drink industry groups to hold a Welsh hustings event ahead of the Welsh Assembly elections taking place on 6 May. The event gave the opportunity for political parties to provide more detail about how their policies will support. This story continues at Industry bodies hold Welsh hustings.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
RetailDive
APRIL 16, 2021
With three home brand launches recently, the retailer appears to be trying to capitalize on the category's boom in the past year.
TalkingRetail
APRIL 16, 2021
Weezy, the on-demand grocer, is partnering with What3words to make locations easier to find and every home delivery seamless. Street addresses do not always guide delivery drivers to the right entrance and some postcodes cover large areas. What3words has divided the world into a grid of 3m squares and given each a unique What3words address, This story continues at On-demand grocer Weezy partners with What3words.
Fabric Blog
APRIL 16, 2021
Databases are vital tools for storing, managing, and retrieving information. They are also critical for building an e-commerce system. A well-structured database is the heart of a good e-commerce system that manages all the interactions within the system.
TalkingRetail
APRIL 16, 2021
Amazon has opened its third Amazon Fresh store in London. The 2,500sq ft shop, close to White City tube station, offers “everyday ingredients and essentials” including ready meals, hot food items, household goods, magazines, and flowers. Amazon Fresh also offers a wide range of ‘grab and go’ items, as well as food under the ‘by Amazon’. This story continues at Amazon opens third UK grocery store.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Fabric Blog
APRIL 16, 2021
Databases are vital tools for storing, managing, and retrieving information. They are also critical for building an e-commerce system. A well-structured database is the heart of a good e-commerce system that manages all the interactions within the system.
TalkingRetail
APRIL 16, 2021
Around 40% of customers have witnessed a staff member suffer verbal or physical abuse at a retail or hospitality venue in the past year, new research reveals. A survey by NFU Mutual shows supermarkets are the worst affected, with 31% of customers witnessing an incident there, followed by high street shops (20%), pubs (18%), and. This story continues at Almost half of consumers have witnessed attacks on shopworkers, research reveals.
RetailDive
APRIL 16, 2021
The fast-food chain partnered with award-winning fashion line Telfar to produce new employee uniforms and a limited-edition collection.
Omniconvert
APRIL 16, 2021
The founders of OME Gear, Julie Weldon and Stacey Pierce, shared their story about family, success, failure and the power to move on by taking all the chances you can get. The post You miss 100% of the chances you don’t take. The OME Gear Story appeared first on Omniconvert Ecommerce Growth Blog.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
APRIL 16, 2021
Eighty percent of younger consumers said they're more willing to try new brands online since the pandemic began.
Omniconvert
APRIL 16, 2021
Product review systems let you take the right actionable course and devise winning sales and marketing strategies. Here is how. The post How Product Review System Can Help Boost Your Sales appeared first on Omniconvert Ecommerce Growth Blog.
TalkingRetail
APRIL 16, 2021
Spar retailer the Connolly family has officially opened its newly refurbished store in Tidworth, Wiltshire on the 50th anniversary of its launch. The refit was carried out in a co-investment with Appleby Westward, the regional distribution company for Spar stores in the southwest, to coincide with the anniversary. Susan Connolly, sales and marketing director for.
365 Retail
APRIL 16, 2021
Retail technology giant Ocado has said it will invest £10 million in driverless vehicle start-up Oxbotica and look at the potential for automated deliveries to customers. Ocado announced in a stock market statement that it will look at the use of Oxbotica’s autonomous vehicle software for operations at its warehouse as well as “last-mile deliveries and kerb-to-kitchen robots”.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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