Tue.Nov 14, 2017

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Pick Up In Store – We Are NOT There Yet!

OrderDynamics

Forbes recently published an article about the frustrations customers are experiencing when shopping online. Most of the article focuses on the lack of payment options available to shoppers. Pick Up In Store – We Are NOT There Yet! 15% of shoppers will simply give up due to the lack of payment alternatives.

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5 Signs it’s Time for an Email Marketing Makeover

Kissmetrics

For the purpose of this article, we’ll assume that your site is also converting at a steady clip, but conversions from emails directly aren’t getting the results you’d hoped for. It could be that your open rate or click-through rate is good, but you’re not getting that all-important conversion. People just aren’t buying.

Marketing 197
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18 eCommerce Marketing Resources to Help You Have the Best Holiday Sales Ever

Inflow Insights

According to this article from Marketing Land , “Visual discovery is an increasingly important marketing process that, when optimized well, can help drive stronger customer engagement and purchase during the critical holiday time and year-round.” Make sure your marketing is visually compelling for those shopping with intent or with curiosity.

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Magento Commerce 2.2: The Version We Were Waiting For

Blue Acorn

This article focuses on the updates that have been released with the new version and how they could affect your decision to replatform, given these powerful new updates. Total cost of ownership has always been a strength of Magento, and with 2.2, that benefit is safely returned to Magento’s corner.

Magento 69
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How to Find the Best Wholesale Suppliers for Your Online Store

Ecommerce Platforms

Even before deciding on a type of product to sell on your website, it's not a bad idea to understand how the wholesale supplier system works. But here's what: It's not a well-structured system at all. It's a large collection of random suppliers scattered all across the world. Some of them are great, while others not so much.

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Singles Day 2017: What Happened in Europe?

Prisync

In other words, in the recent days, you’ve been probably bombarded enough by the news about Alibaba’s or maybe China’s shopping bonanza that just took over the headlines during the last few days.

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In A Holiday Daze With All The Retail Holiday Days

RTP blog

Harvard Business Review (HBR) supported my feelings in an article titled, Why Retailers Should Retire Holiday Shopping Season. It feels like almost every day, starting before Halloween, is some special holiday shopping day. It just doesn’t feel “special” any more.