Forrester eCommerce

AUGUST 12, 2019

Salesforce Crosses The Physical-Digital Divide With ClickSoftware Acquisition Salesforce signed a definitive agreement to acquire Israeli field service software firm ClickSoftware for approximately $1.35 billion. The two companies already went to market as partners to provide integrated field service solutions, but ClickSoftware’s large presence in the utilities, telecom, cable, and industrial verticals will expand Salesforce’s customer […].

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Marketing Definition Customer Information 325

Kissmetrics

AUGUST 12, 2019

O marketing B2B é essencial para que empresas que vendem para outras empresas consigam gerar leads qualificados que possam ser convertidos em clientes. Se você tem esse tipo de negócio e seu planejamento de marketing ainda deixa a desejar, siga com a leitura deste artigo. Implementar ações de marketing B2B é uma tarefa desafiadora, já que vender para outras organizações envolve muitos desafios.

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B2B B2C Marketing Vend 204

Forrester eCommerce

AUGUST 12, 2019

Growth hacking. Chief growth officer. Conversion rate optimization. Engagement. All terms and titles that highlight the interests of the company over the interests of its customers. Is it any wonder, amid the obsession with growth and the deepening understanding of human psychology, that some businesses find ways to steer customers toward choices they didn’t really […].

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Customer Customer Experience Events 250

RTP blog

AUGUST 12, 2019

By Mike Wilson, Enzoic Retailers face a barrage of security threats from a variety of sources. As the number of breaches continues to soar, brands must take action to reduce the risk and protect customer data. This requires that retailers understand the malicious actors targeting their business so that they can deploy the proper defenses and mitigations.

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Retail Customer Data Reference Presentation 150

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

My Wife Quit Her Job

AUGUST 12, 2019

Do you want to sell on Amazon but are confused about which barcodes to use? Are you unclear about what is UPC and where to buy cheap UPC codes for your Amazon listings? This post will succinctly answer the most common bar code questions I get asked from brand new Amazon sellers including… What is UPC, EAN, ISBN, JAN, GTIN? Where can you buy cheap UPC codes for Amazon?

Retail 149

Retail 149

GetElastic

AUGUST 12, 2019

Every marketing professional knows that an email open rate over 20% is above-average and click rates of over 3% are reserved for the most-engaged customers (sports fans, hobbies, etc). However, these metrics pale in comparison to SMS/text message engagement performance. Year-over-year for the past 10 years, SMS open rates have been over 97% within two minutes of receipt; and near 100% read over the course of 24 hours (though this might often be a user clearing their text messages out).

Marketing 148

Marketing Mobile Hobbies Article 148

Sailthru

AUGUST 12, 2019

There’s artificial intelligence for website personalization , search engine optimization, product discovery and the list goes on. When it comes to AI for enterprises, the options are limitless. The number of enterprise organizations implementing AI has even tripled over the past year, according to a Gartner survey of more than 3,000 CIOs from around the world.

Travel 74

Travel Download Recommendation Marketing 74

ecomdash

AUGUST 12, 2019

Technology advances, customers become savvier, and competition online grows – all reasons that it’s time to look at ways to refresh your ecommerce marketing strategy. . We’ve put together a list of four marketing strategies that you should be using, along with some tips on how to implement them. . . #1 – Know the Industry Benchmarks . If you’re not already looking at your industry’s benchmarks, you need to make that a priority today.

eCommerce Marketing 72

eCommerce Marketing Marketing eCommerce Social Media 72

A Better Lemonade Stand

AUGUST 12, 2019

Start your WooCommerce dropshipping store with these 7 top WooCommerce dropshipping plugins! Find the best dropshipping products from these suppliers. The post 7 Best WooCommerce Dropshipping Plugins for WordPress Stores appeared first on A Better Lemonade Stand.

WooCommerce 75

WooCommerce 75

ROI Revolution

AUGUST 12, 2019

Google recently introduced its first-ever campaign type focusing solely on driving in-store traffic: local campaigns. The new campaign type is the perfect solution for any advertiser looking to drive in-store traffic through digital advertising. What Are Local Campaigns? The local campaign type will advertise for your storefront across Google Search, Google Maps, Google Business Profile , Google Display Network , and YouTube.

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Events Mobile eCommerce Marketing 68

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Jamf on Retail

AUGUST 12, 2019

Kyle Ericson, a systems engineer at a large manufacturing organization, explains how to easily move from an existing mobile device management (MDM) solution to Jamf.

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Mobile Management 50

Dynamic Yield

AUGUST 12, 2019

No matter what the makeup of an org, certain jobs and responsibilities must be carried out to support mission-critical elements of a personalization program. The post The starting lineup of any successful personalization team appeared first on Dynamic Yield.

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Jamf on Retail

AUGUST 12, 2019

Kyle Ericson, a systems engineer at a large manufacturing organization, explains how to easily move from an existing mobile device management (MDM) solution to Jamf.

Mobile 50

Mobile Management 50

AcquireConvert

AUGUST 12, 2019

Table of Contents: What is Shopify Plus? What does Shopify Plus offer ecommerce businesses that Shopify doesn’t? A few Shopify bonuses How much does it cost? Alternatives to Shopify Plus Shopify Plus Case Studies Final Review What is Shopify Plus? Shopify Plus is Shopify’s answer to those ecommerce businesses who require a platform with a […].

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Shopify eCommerce 31

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Ecommerce Platforms

AUGUST 12, 2019

If you're in the hospitality industry, this is one piece worth reading. Lightspeed has much in store for merchants who run busy restaurants. Even so, it's appropriate to have a bucket list of the essential tools which suit the demands of your own business environment. Needless to say that in the present moment, automated systems are predominantly taking center stage.

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lightspeed POS Payment Services Merchant Services 123