Sat.Dec 30, 2023 - Fri.Jan 05, 2024

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10 Ecommerce Growth Hacks | Salsify

Salsify

Here are 10 ecommerce growth hacks — from quick fixes to long-term strategy adjustments, from website touch-ups to customer engagement enhancements.

eCommerce 158
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Rethinking Returns: Innovative Strategies for Retailers to Drive Growth in 2024

Retail TouchPoints

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. This substantial return rate highlights a vital opportunity for retail leaders: by revamping the often-overlooked returns process, retailers can unlock a new avenue for driving customer satisfaction and business growth

Retail 259
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Omnichannel Is Getting Better, But There Is Still Work to Be Done

RIS News

Recent years have seen retailers invest heavily in creating coherent omnichannel experiences for their customers across both their physical and digital footprints. Learn more.

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Maximizing Profits on Amazon: Understanding and Boosting Net Profit Margins

Algopix

In the vast and highly competitive realm of Amazon selling, where each transaction is a strategic move in a dynamic chess game, achieving top-line revenue is just the starting point. Beyond the allure of gross sales figures lies the intricate web of net profit margin—a financial metric that not only reveals the health of an e-commerce venture but also serves as a compass for operational efficiency and long-term sustainability.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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8 Product Recommendation Emails That Convert | Salsify

Salsify

If you want to build customer loyalty, nailing your product recommendation emails is crucial. This means getting a little more creative than the conventional “Products Recommended for You” email copy.

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The $1M Mistake: Why Localization Prioritization Misses The Mark

Forrester eCommerce

How’s this for a challenge? “We want you to manage IT for the regional offices. Well, part of it. You won’t know who’s working on the other parts. No, there’s no software to knit everything together – we can’t justify the spend. No, we don’t know the overall spend.

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5 Retail Trends to Watch for 2024

RIS News

The top five trends to watch in 2024 will explore technologies and opportunities that will continue to transform the retail industry. These are noteworthy items that have been hot topics among industry experts and could have a significant impact on 2024.

Retail 112
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Klaviyo Vs Attentive: Which Email and SMS eCommerce Marketing Platform You Should Choose in 2024 & Beyond

Groove

From detailed functionality and features to honest pros and cons, this guide reveals all you need to know about BigCommerce and Shopify.

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Apple Lawsuit Settled Over iTunes Gift Card Scams

RetailWire

Apple is settling a lawsuit that accused the tech giant of allowing fraudsters to exploit its iTunes gift cards and pocket a portion of the stolen funds.

Gifts 105
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Digital Accessibility Vendor Level Access To Acquire UserWay In A First-Of-Its-Kind Deal

Forrester eCommerce

The accessibility community was abuzz with reactions to news that digital accessibility platform vendor Level Access plans to acquire accessibility overlay provider UserWay.

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From Concept to Deployment: Building Commerce Storefronts with Composable UI

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Virginia Costco Workers Vote to Join Teamsters Union

Retail TouchPoints

Costco workers in Norfolk, Va. have voted to join the Teamsters Local 822, with the union calling this its first organizing victory at the wholesale retailer in two decades. The 238 -worker group will join more than 18,000 Teamsters at Costco nationwide. Successful unionization efforts in the retail industry have been relatively rare, but they may pick up steam this year following a strong year for labor in 2023, with successful strikes by the United Auto Workers against the Big Three carmakers

Retail 292
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Baby Boomers’ Shopping Habits | Salsify

Salsify

Baby boomers — those born between 1946 and 1964 — are the second-largest generation. They’re the predecessors to Generation X (Gen X), millennials, Generation Z (Gen Z), and Generation Alpha (Gen Alpha).

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Understanding Economy Pricing: Is It the Right Strategy for Your Business?

Wiser

Companies continually grapple with the best approach to set prices that would not only cover costs but also attract and retain customers. One such approach to consider is economy pricing. Adopting certain pricing strategies could mean the difference between a thriving business and one that struggles to keep its doors open. The question that arises, however, is whether economy pricing is the right fit for every business.

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The DoD Releases CMMC 2.0 As Its Holiday Gift To The Public

Forrester eCommerce

Twas the night before Christmas, when all through the house, not a creature was stirring, not even a mouse. Defense contractors (and subcontractors) were nestled, all snug in their beds. With visions of security requirements swirling through their heads.

Gifts 254
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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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Why Personalization Can Survive the Loss of Third-Party Cookies

Retail TouchPoints

Personalization is at something of a crossroads. The New Year saw a key step in the coming deprecation of third-party cookies, which have been one of marketers’ most powerful tools for tracking online activity for many years. A small group ( 1% ) of Google Chrome users are now eligible for Tracking Protection , which restricts the use of these cookies by default.

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Over 100,000 sign petition for ex-Post Office boss to be stripped of CBE

TalkingRetail

A petition calling for ex-Post Office boss Paula Vennells to be stripped of her CBE has gained tens of thousands of signatures since the ITV drama Mr Bates vs The Post Office aired, reaching over 100,000.

Retail 124
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Rising Fast-Food Prices Spark Nationwide Concern

RetailWire

The nation has witnessed a widespread uptick in fast-food prices, primarily attributed to the escalating operational costs, especially labor.

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Winning At Digital: Building A Purposeful Digital Marketing Team

Forrester eCommerce

Learn how to communicate the capabilities and competencies needed to deliver compelling digital customer experiences and advance your business strategy.

Marketing 275
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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JD.com Wins Antitrust Suit in China; Alibaba Fined $140 Million

Retail TouchPoints

JD.com has won a lawsuit against rival Alibaba Group in the High People’s Court of Beijing, which fined Alibaba 1 billion yuan ( $140 million) for engaging in monopolistic practices. JD.com had sued Alibaba and its ecommerce divisions, Zhejiang Tmall Network and Zhejiang Tmall Technology, for practicing “choosing one of two” behaviors — essentially saying to suppliers that if they sold to JD.com, they would not be allowed to sell on Alibaba.

eCommerce 269
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The shift to digital and sustainable practices will redefine retail

RetailDive

Discover how traditional retailers are adapting to the digital era and embracing sustainability, leveraging technologies like Hanshow's ESL solutions, AIoT and SaaS to enhance efficiency, reduce environmental impact and meet evolving consumer demands.

Retail 116
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20 Open Source Ecommerce Platforms

Practical eCommerce

Open-source platforms are flexible, composable, and highly customizable. Here's the all-new update to our longstanding list. The post 20 Open Source Ecommerce Platforms appeared first on Practical Ecommerce.

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What 2024 Has In Store for Indian CMOs

Forrester eCommerce

Recently, Forrester hosted predictions events across Delhi, Bangalore, and Mumbai to discuss what awaits business leaders in 2024, providing me with the opportunity to connect with many of the 250+ CXOs who attended. A few key topics bubbled up to the top and genAI, not surprisingly, was one of them.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Deloitte Shares Loyalty Trends and Best Practices for 2024

Retail TouchPoints

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. However, a Deloitte survey reveals that consumers’ loyalty program preferences and expectations are evolving. While financial benefits are still top of mind — largely thanks to inflation pressures and tightened household budgets — consumers are increasingly seeking services and experiences that truly reflec

Consumer 263
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Apple Shares Drop to Lowest in 7 Weeks After Barclays Downgrade

RetailWire

On Tuesday, Apple fell by almost 3.6% to a low that has not been experienced in seven weeks after Barclays downgraded the shares due to concerns that demand for its devices will still be fragile in 2024.

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SportsShoes.com Enters Global Partnership with Parkrun

365 Retail

SportsShoes.com has recently established a significant global partnership with parkrun , a community event network. This collaboration positions SportsShoes.com as parkrun’s exclusive retail partner in the UK and extends support to the global parkrun community, particularly in the procurement and distribution of parkrun merchandise. This partnership is a milestone for SportsShoes.com , representing its largest retail alliance to date.

Events 110
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Google Makes Good On Its Resolution To Deprecate Third-Party Cookies In 2024

Forrester eCommerce

Today, Google began rolling out Tracking Protection, a new feature that limits the use of cross-site tracking by deprecating third party cookies by default. Part of Google’s broader Privacy Sandbox initiative, this change affects 1% of Chrome users globally — about 30 million people.

B2C 242
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Get MACH Ready with Orium, Commercetools, and Contentstack

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Nike Plans to Cut $2 Billion in Costs; Layoffs Imminent as Strategy Pivot Continues

Retail TouchPoints

Nike has laid out a plan to cut up to $2 billion in costs over the next three years in a bid to “accelerate future growth while building a faster, more efficient” organization, executives shared during the company’s fiscal 2024 Q2 earnings call. The company plans to trim expenses in ways including simplifying its product assortment , increasing automation and use of technology , and leveraging its scale to drive greater efficiencies across the business, although no details on the form these init

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Retail trends that shaped the holidays in 2023

RetailDive

From new marketing techniques to consumers spending despite inflation, here are the big takeaways from the latest holiday season.

Retail 130
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ASML Halts Chip Equipment Shipments to China at US Request

RetailWire

ASML Holding NV, a Dutch manufacturer of high-end chipmaking equipment, has discontinued some of its shipments to China following a request from the Biden administration.

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7 New Year’s resolutions to maximize the value of your event data!

Forrester eCommerce

Effectively operationalising B2B events data is crucial to leveraging an underutilized yet invaluable source of first party audience data.

Events 265
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.