Sat.Oct 19, 2019 - Fri.Oct 25, 2019

Why Personalization Doesn’t Work For Most People

Retail TouchPoints

By Lisa Kalscheur, Monetate. A huge percentage of marketers are personalizing their marketing today. The Relevancy Group found that 86% of marketers use personalization in some way and about half use personalization across their web site, social, email and display channels.

How To Calculate A Break-Even Point – Analysis, Definition and Formula

Ecommerce Platforms

To make a business come into existence is often a venture that stirs some mixed reactions. There’s so much workflow to execute, more precisely if you're a newbie. On the ground, things are a little more hands-on. A break-even point helps you draft a feasible business plan.

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Enabling Customers to Pay With Venmo: Your New Payment (+ Millennial) Gateway to Boosted Conversion


Convenience is everything. Without it, consumers have no reason to do business with a brand. There are many ways to… Payments

Trends Analysis: Building a Loyal Customer Base With Paid Memberships


Increasing customer loyalty is a fairly standard marketing tactic. Having customers pay you to join your loyalty program isn’t. That’s exactly what dozens of brands and retailers are starting to do, however.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Next-gen vending machines: 5 reasons intelligent vending is trending in ecommerce


Move over pop-up shops, there’s a new digital-meets-physical invasion that’s got the likes of Walmart, Uniqlo, CVS, Adidas, ASICS and Nespresso serving commerce through connected boxes.

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Email Marketing 101: How Strategic Email Campaigns Can Be Used To Accelerate Sales


Email marketing campaigns are essential to every ecommerce shop’s arsenal. When it comes to promotions, there’s really no better way… Email Marketing

How Gen Z Is Shaping The Future Of Atlanta Retail

Retail TouchPoints

By Jessica Branch, Franklin Street Throughout history, new generations have come along with fresh attitudes and expectations that differ from those of previous generations.

12 Best WooCommerce Alternatives: The Ultimate List

Ecommerce Platforms

In 2018, ecommerce sales increased by 18% , which amounted to a whopping $2.86 trillion in online sales. In light of that, it's no wonder more, and more entrepreneurs are launching online stores. But, there are hundreds of ecommerce platforms out there.

Preventing data breaches with VPN


Did you know that the worldwide internet penetration currently stands at 56.1% ? This percentage is almost 80% when we only take into account the developed countries of the world. The internet has rapidly become a hub for the flow of all types of information.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Channel Automation Becomes Table Stakes For Partnership Success

Forrester eCommerce

Channel professionals want to talk about expanding their partner programs and building broad ecosystems, but the truth is that many of their basic program and channel management processes are still painfully manual and error-prone.

Magento vs Shopify vs BigCommerce: Which Ecommerce Platform is Right for You?


Whether your business is small and looking to grow fast or a huge enterprise brand exploring new options, choosing the… Ecommerce Research

278: Pat Flynn On How To Create Superfans For Your Ecommerce Brand

My Wife Quit Her Job

Today I have my buddy Pat Flynn back on the show. And this particular interview is special to me because it’s about a topic that I’ve been personally working on in the past year and it’s one of the reasons why I’m opening my life up more on Instagram.

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Hi, I’m Neil Patel, Co-founder of NPDigital. Ask Me Anything!


Today, I thought I would do something a bit different, as 66.9% of my website traffic is brand new. For those of you who don’t know, my name is Neil Patel and I’m the co-founder of a digital marketing agency called, NPDigital , where we help companies of all sizes get more traffic and sales.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

UiPath Layoffs Have Little To Do With The RPA Market

Forrester eCommerce

UiPath has reduced its workforce by several hundred employees.[i] i] The business has grown at an incredible pace, as have several other providers such as Automation Anywhere. Overall, there is nothing we see that indicates a flattening or slowing of robotic process automation (RPA’s) growth.

10 ways to boost ecommerce this holiday season


The holidays are not a reason to take a break when it comes to ecommerce, but rather an occasion to make adjustments to increase sales. Here are ten ways to help boost ecommerce this holiday season: 1.Customer Appreciation.

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The Best 2019 Black Friday Prep Tips from the Experts [Roundup]


No one needs to tell you how monumental Black Friday can be for an ecommerce business. While Cyber Monday and all of November sees higher sales across the ecommerce industry, Black Friday is still the end-all-be-all of the holiday shopping season. And it’s only 6 weeks away.

WePay Review for 2019: Is This the Right Option for Merchants?

Ecommerce Platforms

Looking for a simple solution for building a payment processing platform? Aren't we all? These days, the digital world, combined with mobile point of sale systems, easy eCommerce management options and a range of other tools means that it's easier than ever to launch your own business online.

Ransomware: The Nightmare Before Cyber Monday

Forrester eCommerce

Cybersecurity needs to be part of every retailer's holiday strategy. Learn how to protect against one particularly menacing threat. age of the customer holiday retail security & risk

Creating a last-minute holiday email marketing strategy


If you’ve waited this long to create a holiday email marketing strategy, your planning might as well be for next Christmas, right? The holidays are so close you can almost smell the pine boughs—just like at this time last year, and the year before.

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Retail sales value fell in September: and retail’s white knight – e-commerce – suffered worst of all, says ParcelCompare

Retail Technology Review

ONS retail sales figures reveal the amount UK shoppers spent fell -0.2% in September, and this time the new saviour of retail, online stores, fell even more dramatically, says ParcelCompare. Internet Retailing Critical Issues Review (2019): For Hobbyist Bloggers and Those Who Want to Practice WordPress

Ecommerce Platforms is one of the most popular content management system choices in the world. Not only is WordPress responsible for the world's leading CMS, but it's also one of the best-known web hosting companies too.

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Voice Of The Attendee: Data & Analytics Strategy, AI/ML, CX And Growth

Forrester eCommerce

It’s T minus two weeks to Forrester’s 2nd Data Strategy & Insights Forum in Austin, TX. Over 300 data and analytics leaders will gather to share, learn and get inspired! For those of you who have already registered and planning to attend, you answered one key question during the registration process: What is your top […].

The chatbot impact on ecommerce


Customer service is more than a compliant department – it’s the act of providing assistance to the customer before, during and after a purchase. Its widely accepted that customer retention is cheaper to customer acquisition.

CommerceHub survey uncovers expanding product range is a top priority for UK retailers

Retail Technology Review

CommerceHub presented key research findings at The Internet Retailing Conference on 10 October 2019 from its survey of 200 online retail decision makers and workers, uncovering their current mindset around using drop ship or marketplace models to cost-effectively expand product range. Critical Issues Internet Retailing Website Builder Review

Ecommerce Platforms

The WordPress website builder is the most popular in the world. Each and every one of us has looked at thousands of WordPress sites in our lifetime, and it's not really a secret as to how this website builder has come to be one of the more popular solutions on the market.

Website Localization: The Seven Keys To Success

Forrester eCommerce

For retailers and brands, website localization is key to your success in global markets. It is difficult (and unrealistic) to localize 100% of your content in every market, but our research reveals several crucial features to tailor your offering and message.

Should You Use Shopify for Dropshipping? Here’s How to Decide


Dropshipping makes it incredibly easy for sellers to launch ecommerce stores because they don’t have to manufacture products, maintain inventory or handle shipments.

99% of UK’s top 100 fashion retailers stop marketing to their customers as soon as they have made an online purchase

Retail Technology Review

99% of the UK’s top 100 fashion retailers are failing to provide customers with a personalised post-checkout experience by neglecting to send tailored shipping communications to their customer, meaning the majority are missing out on a vital marketing channel, according to parcelLab’s ‘UK E-Commerce Shipping Study 2020: Fashion Edition’. Critical Issues Internet Retailing