From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC
Retail TouchPoints
JUNE 26, 2023
QR codes, which were first put in magazines and catalogs back in the 2010s and were invented 30 years ago, did not catch fire with customers. It had tremendous benefits because it put the product in the right place at the right time, increasing full-price sales. Who doesn’t want that?
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