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eCommerce PPC Consultant: When to Hire a Freelancer, Agency, or Employee

Inflow Insights

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

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The 10 Best Adwords Companies of 2020

Kissmetrics

It’s common for agencies to specialize; many choose to focus their attention exclusively on PPC ads via Google or Facebook. AdVenture Media Group specializes in PPC advertising. Disruptive – Best for larger budget PPC focus (10k minimum). AdVenture Media Group – Best for Enterprise AdWords Management.

PPC 206
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How You Can Leverage Gamification for Marketing

Kissmetrics

Gamification in marketing involves leveraging game-like elements to promote your business. Games encourage people to interact with your brand and create a real relationship. However, they are less likely to skip the ad if it asks them to do something or invites them to try a game while they wait. Playable Games.

Marketing 260
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Using an Innovation Litmus Test to Find a Great eCommerce Digital Marketing Agency

Inflow Insights

A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel. That’s where I got my feet wet with launching PPC ad campaigns, developing SEO strategies, optimizing our websites to increase conversions, and other digital marketing tactics. The framework is simple.

PPC 109
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How to Increase B2B Sales 150% During a Slow Q4

Kissmetrics

By training your team. For a successful Q4, make sure your sales training includes: Scripts for people to fall back on and avoid awkward silences or sounding unsure. Remember, the better trained your sales team, the quicker you’ll get to your 150% Q4 sales target. It’s the foundation of your game plan.

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9 AI Tools For Media Creation

Kissmetrics

The film and gaming industries both use it regularly, for instance. Aside from marketing videos or product demos, you could use it for: training personal videos video chatbots. They may include chatbots and automatic translation tools, as well as writing assistants for blogs, social media, and PPC ads. AI isn’t new.

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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Paid Advertising (PPC) Audit. When to Perform a PPC Audit. Standard practice says that a PPC audit should be performed every three to six months.