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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure.

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Omnichannel Retail Strategies Explained & Simplified

UpSellIt

It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more. This data can then be used to optimize marketing campaigns, improve inventory management, and enhance overall business operations.

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Sticker Shock: DTC Marketing Omnichannel Pivots are Pricey, but Drive Long-Term Profit and Stability

Retail TouchPoints

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Conversations around the DTC revolution of the past decade often focused on how challenger brands utilized digital — specifically social media — to identify new customers.

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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

The report also identified four broad areas that would benefit the most from focused retailer investment: • The mobile experience; • Search as a branded discovery vehicle; • Social proof for products; and. But for the entire industry, “there are some notable areas of improvement that tie to significant omnichannel trends.”

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Best 20 Multi-Channel Listing Software: Boost Your Online Presence

Algopix

These solutions provide a centralized hub for businesses to streamline their listing management, inventory control, order fulfillment, and customer support processes across various platforms, such as e-commerce websites, marketplaces, social media platforms, and more. The 20 Best Multichannel Listing Software You Shouldn’t Miss 1.

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Top 2020 Retail Challenges and How To Future-Proof for 2021

Retail TouchPoints

Being able to offer your customers the possibility to jump the queue and shop safely by appointment will help retailers improve their customer experience, increase their basket size and gain more customer data, boosting sales efficiency and customer lifecycle value. Solution: Embrace Multichannel.

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Valentine’s Day Retail Best Practices to Maximize Your Revenue

RETAIL MANAGEMENT SOFTWARE

Embrace Multichannel Selling: Create an omnichannel Valentine’s Day marketing campaign across various channels to reach your customers, including your brick-and-mortar store, website, social media platforms, and mobile apps.

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