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January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends

ROI Revolution

We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. billion by 2021 (which will represent almost 10% of the ad market). Trends Taking Over in 2020. Published January 9, 2020.

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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

Here are snippets from Profitero’s recent press coverage, which demonstrate how our eCommerce analytics and expertise are helping brands spot some of the biggest trends happening across the digital landscape. Retail media’s rise. Solving for both could give retail an opportunity to take search marketing to heights that Google can’t.

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24 eCommerce Experts to Follow Now

GetElastic

These experts are great sources of information on all things eCommerce related and we think are worth your follow or subscription to their content for staying up-to-date with the latest eCommerce trends. Search Engine Optimization Experts. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru.

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2023 Ecommerce Predictions: Insights From 17 Digital Marketing Experts

ROI Revolution

At this point, a last-touch or a first-touch attribution model is ‘old school’ – but most online retailers have yet to adjust their KPIs to be more holistic and are still setting channel-level efficiency targets. Don’t be surprised if your brand faces unexpected trends and industry happenings in 2023.

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ROI Revolution Summit 2018 Speaker Spotlight: Part 1

ROI Revolution

There’s never a lack for project ideas that we have, and the fact that online retail is growing at such a crazy rate, even compared to overall retail, is just exciting. So with that in mind, how do you stay on top of the latest ecommerce trends?

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June 2019 Monthly Marketing Recap

ROI Revolution

Welcome to the second edition of ROI Revolution’s Monthly Marketing News Recap! Last month , we learned about Google Marketing Live 2019 , the anniversary of GDPR , the latest trends in social media, and more. Augmented reality will be a major trend to keep an eye on in the coming years. Wayfair Tax Decision.

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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

Amazon is the biggest name in retail. As Nike permeates every aspect of sports and apparel, we took a closer look at consumers’ path-to-purchase activity from Nike.com, other popular online retail sites and then of course, Amazon.

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