The Face-Off Between Amazon and ‘Alternative Marketplaces’ is Shaping the Next Era of Ecommerce
Retail TouchPoints
MARCH 21, 2023
These costs include not just advertising (a crucial expenditure to stand out on Amazon’s crowded “shelves”) but also sales commissions and fulfillment services including warehousing, packing and delivery (which, while optional, are used by 86% of third-party sellers). We’ve made a lot of improvements on the platform.
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