ROI Revolution
MARCH 1, 2018
From the overhaul of standard text ads to an entirely new AdWords user interface , 2017 saw some dramatic changes in paid search marketing. With 2018 in full swing, are you prepared for what’s to come in the fast-paced, constantly changing world of paid search? Maintaining Mobile Momentum.
Forrester eCommerce
SEPTEMBER 18, 2019
I’m excited to share that “The Forrester Wave™: Performance Marketing Agencies, Q3 2019” is live. This is the newest iteration of one of Forrester’s longest-running Wave evaluations: search marketing agencies. We first evaluated search marketing agencies in 2006, led by my colleague Shar VanBoskirk.
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Kissmetrics
MAY 21, 2018
According to Sprout Social, 48% of Millennials and 48% of Gen X-ers followed a brand on social media in Q1 of 2017. Additionally, social provides you with an opportunity to engage and entertain – something you’ll struggle to do on a search engine. In 2017, social accounted for 25.6% of all site visits.
Sailthru
JANUARY 5, 2018
In Morgan Stanley’s survey of 1,000 Prime members, 40 percent said they were members in the last quarter of both 2016 and 2017, indicating that membership growth has flattened. A new research note from Morgan Stanley indicates that the growth of Prime memberships may be slowing, reports CNBC. What Data from the Cyber 5 Foretell for 2018.
ROI Revolution
JUNE 17, 2022
Market share of selected leading mobile search providers in the US from October 2012 to January 2022. Search Marketing 2020.?. Marketing channels using automation worldwide as of June 2021. How Google’s search ad prices have risen across retail categories. Google Ads & Commerce Blog.
Kissmetrics
OCTOBER 2, 2018
Paid ads are expensive – Google generate 6 billion dollars in ad revenue in 2005 and that number shot up to 95 billion in 2017. 40% of adults use voice search daily , so don’t take it for granted. Follow this guide to ensure that you capture the voice search market share before your competition.
Kissmetrics
FEBRUARY 4, 2021
In late 2017, NP Digital was born, ready to deliver digital marketing services at a superior level. NP Digital Marketing Services. We’re a performance marketing agency, working with enterprise clients and challenger brands to grow their businesses. It wasn’t long before people started asking for more. Want to know more?
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