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Mobile Commerce Accounts for More Than 31% of Total Sales [2017 Data]

BigCommerce

Earlier in 2017, Brandon Chatham from NatoMounts told me he was seeing 80% of his site traffic coming in from mobile. So, we went to work with our data team to uncover 2017 Mobile Commerce data across the BigCommerce platform. Then, he said he was converting more than 5% of them. With industry average conversion rates on desktop sitting at 2% –– that’s not just a good mobile conversion rate. It’s a mobile conversion rate nearly unheard of.

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162 Best Ecommerce Site Designs of 2017

BigCommerce

Best Ecommerce Site Design of 2017. In this guide, you’ll find the best of the best of site design for 2017, giving you 27 examples of high-converting, well designed sites. Here are the best ecommerce site designs of 2017. Since implementation of the new theme (in November 2016), we have seen our conversion rate go from 0.39% to 0.57% for the period 1 Jan – 31 March, 2016 compared to 2017. First impressions matter. .

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The 19 Most Innovative Ecommerce Brands of 2017

BigCommerce

Site traffic grew over 100%, from 62,000 unique website visits in 2016 to 128,000 in 2017. Beer Cartel’s Mailing list grew over 130%, from 13,000 subscribers in 2016 to 30,000 in 2017. Think a net promoter score of 100 is impossible? Andie Swim has it. What about a 2,000% increase in conversions? Bob Johnson’s built a tool for that. Thinking of selling a single product each day at flash sale prices? Silver Jewelry Club has you beat.

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Ecommerce Trends: 147 Stats Revealing How Modern Customers Shop in 2017

BigCommerce

A 2017 point-of-sale solutions survey of 1,164 U.S. The secret to success in 2017 is no longer just get it out there and see how it performs. Conducting high-level research into who buys what, when and why, with regards to Americans shopping online, can be costly and time-consuming — which is why we’ve done it for you.

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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

It’s also time to check out what happened at large in the ecommerce industry during Cyber Week 2017. Cyber Week 2017 Trends. Most Successful Cyber Week 2017 Tactics. Without further ado, let’s take a long, hard look at what 2017’s Cyber Week had in store for online sellers. The industry average for Cyber Week 2017 was 17% , on average. Cyber Week 2017 GMV Increase. See How 1,018 Brands Prepared for Cyber Week 2017. Cyber Week 2017 Mobile v.

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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

This is why global social ad spending doubled from $16 billion in 2014 to $31 billion in 2016 and is projected to increase another 26% in 2017. In 2017, there are 6 different social media channels where you can follow proven ad strategies and generate consistent ROI. Spearmint LOVE has been so successful with Facebook Advertising, in fact, that Sheryl Sandberg, COO at Facebook, posted about them after Facebook’s Q2 2017 quarterly report.

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5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

million Americans are planning to use ad blocker in 2017! I was once asked what the very first thing I’d do if I were to launch a brand new, startup ecommerce business. My answer? Invest in local Facebook ads , and then retarget, retarget, retarget. and then comes the inevitable question. But how?!”. Like most marketing efforts, the recipe for success isn’t a sexy, breakthrough tactic. You’re not one counterintuitive “growth hack” away from 100x ROI.

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Holiday Email Marketing Unpacked: 15 Examples, 9 Tools and a Checklist to Make 2017 Your Biggest Success Yet

BigCommerce

And these charts come from Klaviyo’s commerce email marketing benchmark report (2017). As an ecommerce business owner, you know that your holiday email marketing strategy is important. But with so much going on, it can seem like the days are just dropping away — and taking your customers with them. After all, it’s a competitive time of year, and you already have concerns about cutting through the noise and standing out from the competition. And those concerns are valid.

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Get the Most Out of Shop.org 2017

Zaius

The countdown to Shop.org 2017 is on, and that means it’s time to pick the best sessions to attend so you don’t miss a thing. There are many more great sessions at Shop.org 2017, but these are a few of the highlights. The annual ecommerce conference is next week, from September 25 to 27 at the Convention Center in Los Angeles.

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Top 7 Takeaways from eTail East 2017

Zaius

eTail East 2017 was a huge success. Here is the the best advice and boldest predictions from some of the top speakers at eTail East 2017. There were many more interesting insights and relevant tactics shared at eTail East 2017, but this is a sampling of a few of the greater themes and smartest comments from the best sessions.

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9 Must-See Sessions at eTail East 2017

Zaius

If you work in ecommerce on the east coast, you’re already eagerly anticipating the upcoming eTail East 2017 Conference in Boston. Here are the top sessions you absolutely need to attend at eTail East 2017. Looking to raise money in 2017? Hopefully this will help you choose the best session for your personal experience of eTail 2017. This four-day event features speakers from innovative brands like Wayfair, Neiman Marcus, Bauble Bar, and Peapod — among others.

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11 Best Open Source Ecommerce Platforms for 2017

Ecommerce Platforms

The post 11 Best Open Source Ecommerce Platforms for 2017 appeared first on Ecommerce Platforms. If you're looking for a cheap or free open source ecommerce platform, you've come to the right place. Well, technically, you could choose just about any ecommerce framework, since the majority of them are rather inexpensive as it is.

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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

The post The 2017 Omnichannel Holiday Strategy Advantage appeared first on Wiser Retail Strategies. The stakes are high this holiday season, with Deloitte expecting cross-channel retail sales to top $1 trillion dollars this year from November to January. To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together.

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Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet

BigCommerce

Nelson Education has taken to ecommerce in 2017 to sell both B2C and B2B, allowing parents and educators to get exactly what they need from the brand when they need it. Thinking about launching an ecommerce business, but don’t know where to start? Well, an ecommerce business idea would be helpful. Of course, that’s just for starters.

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Sprout Update: September 2017

Store Growers

The post Sprout Update: September 2017 appeared first on Store Growers. Last month I launched my new online store, Apes In Space. Quick recap if you haven’t been following along: I sell posters with cool space images. As you can read in the launch post , I didn’t do a big bang launch. My goal was to slowly get the word out while I worked out all the kinks. And even those very modest promotional efforts resulted in the first sale coming in.

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Shopify Review (Updated June 2017)

A Better Lemonade Stand

The post Shopify Review (Updated June 2017) appeared first on A Better Lemonade Stand. For most ecommerce entrepreneurs, Shopify will always be the best choice. Check out this Shopify review to learn about why they're so good at what they do. Branding & Design Operations & Customer Service Resources & Tools

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15 Ecommerce Trust Drivers You Can Setup Right Now to Make People Buy

BigCommerce

Just launching a business won’t make people buy. Forget about the dreams of customers lining up and sitting with their wallets in hand waiting for you to launch, and crashing your server with traffic. Running an ecommerce business is just as hard as running any other business (minus the soul-killing overheads perhaps). None of the advantages of ecommerce businesses take away the stark reality that entrepreneurship is hard.

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Sprout Update: October 2017

Store Growers

About two months ago, I launched a new online store, Apes In Space , where I sell posters with cool space images. I did a launch post and an update at the end of the first month. This post is what happened during the first full month of the store. As with every update in this Sprout Series ,I’ll show you what exactly I’ve been doing: Traffic , Financials , Merchandise , Effort & Psychology.

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The 10 Best Cyber Monday Emails of 2017

Zaius

Every year, we eagerly await the arrival of the most unique of all days in ecommerce: Cyber Monday. Cyber Monday has become a huge deal for ecommerce brands everywhere, and this year, consumers broke online shopping records, with spending projected to hit $6.59 billion — the largest ever online sum for a US shopping day. With numbers like that, it’s no wonder that so many brands focus a huge chunk of their resources on creating great email marketing for Cyber Monday.

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Will Prime Day 2017 Continue Amazon’s Hot Streak?

RTP blog

As Bryan Eisenberg said during his keynote address during the 2017 Retail Innovation Conference, “A great brand today is customer-centric, data-driven and managed by narrative.” Prime Day 2016 was the largest single sales day in Amazon history, generating a 60% global sales increase over the previous year’s total and a 50% jump in the U.S. Amazon has proven that it can dominate the news cycle in retail, most recently with its $13.7 billion acquisition of Whole Foods.

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7 Tactical Ways Every Business Can Use Local Marketing to Sell More

BigCommerce

Location-based marketing is part of our daily lives as consumers. Even when we’re not searching specifically for a service provider near us or for a product at the local Macy’s, search engines will still share relevant, local results with us anyway. As a business owner, you should capitalize on this — even when you’re far, far away. What is Local Marketing?

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The 2017 Guide to Ecommerce Keyword Research

A Better Lemonade Stand

The post The 2017 Guide to Ecommerce Keyword Research appeared first on A Better Lemonade Stand. This guide will walk you through ecommerce keyword research step-by-step. With the right keywords you'll attract the right customers to your online store. Conversion Optimization Getting Traffic Strategy & Analytics

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Magento Imagine 2017 – Top 10 Tweets

Zmags

Magento Imagine 2017 has officially come to a close after three jam-packed days of thought leadership presentations, networking sessions, and some fun as well. The post Magento Imagine 2017 – Top 10 Tweets appeared first on Zmags. As always, it was one of the most anticipated and widely attended ecommerce events of the year, with over 2,500 industry experts from over 45 countries coming together. With speakers like Magento CEO.

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How to Master Amazon SEO and Move Your Products up the Search Rankings in 2017

BigCommerce

Looking back on the past two years, I’m still amazed at the river of money Amazon has provided for so many people –– from stay-at-home moms to major household brands. . And while it’s not always good news (nothing ever is in business), the opportunity is still very real and I believe will continue to get even better. However, as more competition has entered the marketplace, it means sellers must bring their best cards to the table if they’re going to win.

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Memorial Day 2017 email teardown

Klaviyo

Memorial Day 2017 email teardown from Klaviyo. The post Memorial Day 2017 email teardown appeared first on Klaviyo. It’s hard to believe summer is already here! Over the long holiday weekend our team was flooded with different offers and promotions around Memorial Day sales. And earlier this month, Phil wrote about the different ways brands could make the most of their Memorial Day email campaigns.

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From The Trenches: IRCE 2017 Recap

Kibo

The post From The Trenches: IRCE 2017 Recap appeared first on The Omni Channel. Events IRCE IRCE 2017 omnichannel strategyNow that the flood of emails, promotions, and social media posts on IRCE […].

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How to Set Up Amazon PPC: A 2017 Guide

SellBrite

The post How to Set Up Amazon PPC: A 2017 Guide appeared first on Sellbrite. Amazon Sponsored Products (‘PPC’) can play a huge role in the growth and success of your business. In 2016, sellers using Amazon PPC doubled globally, and PPC clicks grew over 150%. However, it remains that running ads on Amazon continues to be a great source of confusion and frustration for sellers.

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2017: A year in review (and a preview of 2018)

Ecommerce Platforms

2017 was an interesting year for me. months of 2017 traveling around the Southwest (we spent the time in Colorado and New Mexico). One thing I noticed that was a bit different in 2017 than in previous years: organizations are more ‘data smart’ than they used to be. Featured Writing 2017 2018 ReviewI bought a new house in February after being homeless for about 4 months. In October 2016, my wife and I sold our house and spent the 2.5

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Seriously, Stop Trying to Beat Amazon at Ecommerce

Zaius

This article originally appeared in Website Magazine. It’s just not worth it to try to beat Amazon in the world of ecommerce. . Amazon has all the money — the company generated $136.0 billion in revenue in 2016 , up 27.1% from last year. Amazon has all the sales — 43% of ALL online retail sales in the US went through Amazon in 2016. And Amazon is rapidly expanding into new markets like groceries, fashion , and even fitness.

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How To Start A Podcast: Ecommerce Edition 2017

A Better Lemonade Stand

The post How To Start A Podcast: Ecommerce Edition 2017 appeared first on A Better Lemonade Stand. This blog post has all the information, tools & resources you need to learn how to start a podcast for business or personal use. Getting Traffic Conversion Optimization Resources & Tools

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Ecommerce & Entrepreneurial Insights: Audience Survey Results for 2017

A Better Lemonade Stand

The post Ecommerce & Entrepreneurial Insights: Audience Survey Results for 2017 appeared first on A Better Lemonade Stand. Entrepreneurship can be a lonely journey. Measure your progress, benchmark your success and track your entrepreneurial journey against this real insight. Interviews & Inspiration Personal Development

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Black Friday & Cyber Monday Ecommerce Deals for 2017

A Better Lemonade Stand

Check out this roundup of the best Black Friday Cyber Monday Ecommerce Deals 2017 to save on some costs for your business or discover some new tools! The post Black Friday & Cyber Monday Ecommerce Deals for 2017 appeared first on A Better Lemonade Stand. Resources & Tools

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How Retailers Can Use Beacons To Beat Amazon Go In 2017

RTP blog

By Devika Girish, MobStac Unless you have been living under a rock, you’d agree that Amazon shook up the retail world last December by introducing Amazon Go — a physical grocery store that features a checkout-free shopping experience facilitated by a smartphone app. While automated self-checkout has captivated public imagination for years now, Amazon has now devised a scheme that makes this a reality.

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Our 2017 guide to holiday email marketing

Klaviyo

With significant year over year growth, 2017 is heating up to be even bigger. The post Our 2017 guide to holiday email marketing appeared first on Klaviyo. You know that Black Friday and Cyber Monday, collectively known as “BFCM,” are just a few short weeks away. So here’s the big question: Are you ready? Last year was huge. Sales for 2016’s Cyber Monday broke the record for the biggest day in the history of U.S. ecommerce, with sales surpassing $3.45 billion online.

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How Small Businesses Plan to Grow in 2017 (+54 Stats on the State of SMB)

BigCommerce

90% of online small businesses expect to grow their revenue in 2017. 45% of SMBs expect to grow more than 25% in 2017. The below data points, trends and following infographic walk you through exactly how SMBs report they will grow their businesses in 2017 –– and exactly how they won’t. The below figures highlight the percentage of SMBs surveyed that believe each online channel or tactic will be a primary driver of revenue growth in 2017.

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Should Ecommerce Brands Require an Email to Start Shopping?

Zaius

When you visit Zulily’s site for the first time, you’ll see this pop up immediately on your screen: The incredibly successful ecommerce brand doesn’t let just anyone shop on their site — it’s a members-only experience. You can’t even browse products without first entering your email address and signing up. Zulily started out as a small daily flash sales site focused on moms, but grew quickly and was acquired by QVC in 2014 for $2.4 billion. So clearly this tactic works. .

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Spotify’s 2017 “#2018Goals” Campaign Speaks Loudly

BigCommerce

Spotify’s #2018Goals campaign was the largest global campaign at the time, running in 18 markets worldwide — finely blending customer… Ecommerce News advertising holiday

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The Complete Cross-Border Ecommerce Guide to Growing Sales in APAC, Europe, The Middle East & Latin America

BigCommerce

billion global internet users in 2017. billion global social media users in 2017, equaling 37% penetration. billion global mobile users in 2017, equaling 66% penetration. billion global mobile social media users in 2017, equaling 34% penetration. billion global ecommerce users in 2017, equaling 22% penetration.

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The Top 6 Ecommerce KPIs for 2017

ROI Revolution

Looking at how data centric success is generally measured, we’ve put together a list of the 6 most valuable KPIs ecommerce businesses should monitor for 2017. In 2017, this is a hugely valuable piece of data to track, as the war for online attention is more intense than ever. The post The Top 6 Ecommerce KPIs for 2017 appeared first on ROI Revolution. In digital marketing, it is a universally accepted tenant that performance analysis is pivotal for any effort.

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Profitero at Shoptalk 2017

Profitero

The countdown to Shoptalk 2017 has begun, the eCommerce event which covers the rapid evolution of how consumers discover, shop and buy—from new technologies and business models to changes in consumer preferences and expectations. The post Profitero at Shoptalk 2017 appeared first on Profitero.

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Weekly Roundup Dec 18, 2017

Talkoot

A key trend in 2017 for the apparel industry is its embrace of agile software methodologies. From a product content creation point of view, a key trend in 2017 for the apparel industry is its embrace of agile software methodologies. What Were the Biggest Ecommerce Trends in 2017? Summary: Nikky Gillilan highlights the trends of 2017. Ecommerce Trends: 147 Stats Revealing How Modern Customers Shop in 2017.

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Ecommerce Landing Page: Secrets and Optimization Tips for 14,575% Growth

BigCommerce

Get Advice from the Industry's Landing Page Leader. Bounce Exchange is the 7th fastest growing business in the U.S. And landing pages are their secret weapon. Sign up for their webinar on May 2 to get the insider tips on how to sell more, more strategically. After analyzing billions of impressions, with the people-based approach to landing page optimization, BounceX has found that brands see a 10-15% lift in conversion rate, on average.

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My Keynote Speech For Sellers Summit 2017 And A Peek Behind The Scenes

My Wife Quit Her Job

I was terrified that the expectations would be too high for 2017. When I first launched the Sellers Summit last year with my partner Toni Anderson, I was terrified. I was scared that I wouldn’t be able to sell tickets. I was scared that I wouldn’t be able to find high quality speakers to talk at the event. And I was scared that I wouldn’t be able to find sponsors willing to support such a small, intimate conference.

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