With Growth Top-of-Mind, Luxury Brands Focus on Digital Goods and Virtual Experiences
Retail TouchPoints
FEBRUARY 7, 2023
These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Bain & Company data validate this perspective, noting that Europe managed to recover beyond the 2019 pre-COVID baseline due to the spike in tourism as well as solid local demand. At Alibaba’s recent 11.11
Let's personalize your content