ROI Revolution

NOVEMBER 4, 2020

Published March 12, 2020. Last updated November 4, 2020. million social media users in 2020, and that number is expected to grow to 226 million by 2024. In 2020, time spent with social media networks is projected to grow 8.8%. Digital Commerce 360 estimates that despite the pandemic, Amazon Prime Day 2020 sales hit $10.4

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ROI Revolution

SEPTEMBER 9, 2020

Published March 12, 2020. Last updated September 9, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. According to recent research from the Commerce Department, apparel sales were down 20% YoY in July 2020 after a 20% decline in June.

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ROI Revolution

AUGUST 4, 2020

Published March 12, 2020. Last updated August 4, 2020. billion in revenue in Q2 2020. Because of the pandemic, Amazon allocated $4 billion in additional spend to keep customers and employees safe and increase deliveries after prioritizing only essential items. in 2020, but new data shows that U.S. Then September.

eCommerce 158

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ROI Revolution

MARCH 8, 2018

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. The Meteoric Rise of Voice Search. In 2017, 20% of all search occurred via voice search rather than a typed query. And based on our client data, those searches are converting.

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ROI Revolution

AUGUST 26, 2020

Published August 28, 2020. And we are almost nearing the end of 2020. It may feel early, but now is the time to start thinking about your holiday marketing strategy. It’s rumored that Amazon Prime Day 2020 will likely be in early October (as opposed to July as it has been historically). 2020 Competition + Budgets.

Webinar 88

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Digital Doughnut

FEBRUARY 28, 2022

Today’s customers want it all—excellent service, quality products and solutions, and brands that engage with them in a relatable manner. A Microsoft study shows that 54% of global consumers have higher customer service expectations than in 2020.

Customer 95

Customer Marketing Technology Consumer 95

ROI Revolution

MAY 9, 2022

As the ecommerce landscape becomes increasingly competitive, personalized marketing is surging as a key way to increase customer acquisition and retention. We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape.

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ROI Revolution

JUNE 2, 2020

Published March 12, 2020. Last updated June 2, 2020. And the stock market has become increasingly volatile. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. ecommerce in 2018 and just over 40% in 2019, Walmart has seen 74% YOY growth so far in 2020.

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ROI Revolution

OCTOBER 27, 2020

Published October 30, 2020. Additionally, Google is simplifying the process, allowing advertisers to handle customer service & returns themselves if they so choose. Buy On Google Now Commission Free. This is a big change from the previous 12-15% stake taken by Google. More details on the Google Blog.

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Retail TouchPoints

JANUARY 28, 2021

Socially-Conscious Sally is not interested in purchasing from brands that engage in lip service or performative allyship — posting a “black box” on Instagram or circulating a carefully crafted PR statement to customers and stakeholders is simply not enough in her eyes. According to an Edelman survey in June 2020, 60% of the U.S.

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Consumer Magazine Search Marketing Marketing 255

ROI Revolution

AUGUST 5, 2021

Published March 12, 2020. Visa found that 53% of consumers were spending more in June 2021 than in June 2020. Apparel and restaurants also saw notable growth last month over 2020, with sales increasing 62.9% After surging nearly 34% in 2020 due to the pandemic, ecommerce retail sales are expected to grow a more modest 13.7%

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Retail TouchPoints

SEPTEMBER 23, 2021

Ecommerce spending in November-December 2020 rose an astounding 45.2% Decades of surveys have shown that a core motivation for brick-and-mortar shopping has been customers wanting to experience products in person before buying them. over the previous year, according to the U.S. Department of Commerce.

SEO 257

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ROI Revolution

MARCH 2, 2021

Published March 12, 2020. As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% Fewer new brick-and-mortar locations opened in 2020 than the past 3 years ( Practical Ecommerce ). billion in 2020, up from $62.2B Last updated March 2, 2021. March 2 update.

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ROI Revolution

DECEMBER 2, 2021

Published March 12, 2020. billion in sales compared to $9 billion in 2020. In-store sales were up nearly 43% over Black Friday 2020, with department stores up 86.4%. It comes as little surprise that we’re $19 billion further ahead in spending compared to this point in 2020. Privacy budgets doubled YoY in 2020 to $2.4

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ROI Revolution

APRIL 2, 2020

Published March 12, 2020. Last updated April 2, 2020. And the stock market has become increasingly volatile. The credits can be used until the end of 2020. Adobe releases 2020 Digital Economy Index. The maps on this site compare the pollution levels between March 2019 and March 2020. Amazon update.

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ROI Revolution

JULY 31, 2023

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. Showing the customer incorrect information is a surefire way to lose their purchase.

eCommerce 78

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Retail TouchPoints

SEPTEMBER 20, 2021

This concept fueled a lot of retailers; in fact, 68% stated that they would begin investments towards experiential retail in 2020. He founded the company with a vision to provide online marketers worldwide with a paid search campaign optimization solution capable of delivering magical performance.

Retail 272

Retail Food and Beverages Magazine Technology 272

ROI Revolution

JUNE 1, 2021

Published March 12, 2020. Marketing to consumers in a post-pandemic world. Sending the right communication to the right customers only became more important with the pandemic as brands and consumers alike struggled to adjust to a rapidly shifting marketplace. 65% express the need for more frequent communication with customers.

eCommerce 158

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ROI Revolution

JUNE 17, 2022

Display Ads: Different from search ads, these are visual ads that showcase your product to users who may not be familiar with it yet, focusing on top-of-funnel brand awareness. Mobile accounts for over two-thirds of total paid search ad clicks. By 2025, mobile paid search ad spend is expected to be $51.7 Search Marketing 2020.?.

PPC 78

PPC Mobile Social Media Search Marketing 78

ROI Revolution

MARCH 12, 2020

Published March 12, 2020. And the stock market has become increasingly volatile. Google transitioned its Cloud Next 2020 conference to be held online, and Adobe did the same with their annual Adobe Summit conference. At the beginning of 2020, 41% of marketers said they would be increasing their event budgets this year.

eCommerce 204

eCommerce Shipping Costs Events Social Media 204

ROI Revolution

JULY 1, 2021

Published March 12, 2020. After surging nearly 34% in 2020 due to the pandemic, ecommerce retail sales are expected to grow a more modest 13.7% Amazon sales surpassed $96 billion in 2020, with the ecommerce giant expanding its fulfillment by 50% in response to COVID-19. Marketing to consumers in a post-pandemic world.

eCommerce 148

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Retail TouchPoints

AUGUST 24, 2021

The ecommerce market experienced a sharp decline in Q2, with conversion rates decreasing by 1.9%. Will the market bounce back? 2020’s weekend saw okay results , but in all, the season’s sales spikes ebbed and flowed in unconventional ways. Our research shows that their customer lifetime value (LTV) is likely to be 1.3X

Retail 263

Retail Definition Magazine Supplies 263

ROI Revolution

MAY 20, 2020

Published May 20, 2020. If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. in a matter of two weeks. Fill Your Funnel Using Brand Awareness Strategies.

PPC 144

PPC Mobile B2B Shipping Costs 144

ROI Revolution

FEBRUARY 1, 2021

Understanding your customer’s journey across different networks, campaigns, and ads has never been more vital, especially following the ecommerce boom of 2020. 80% of people say they switch between online search and video when researching products to buy. Eager to opt-in or think this sounds great? Claim your copy!

Search Marketing 78

Search Marketing Games Channel Marketing 78

ROI Revolution

APRIL 12, 2022

With all of the uncertainty that came at the beginning of the pandemic in early 2020, paid search ad spend declined significantly as brands and retailers reduced their budgets. Paid advertising spend on Google was up 14% year-over-year in February 2020, but in March 2020, growth dropped to just 4%. After growing just 5.9%

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

MAY 6, 2021

Published March 12, 2020. billion, a slight uptick from March 2020’s forecast of $72.7 billion, a 19% increase from March 2020’s projection of $91.32 Paid search ad spend will grow 24.0% in 2021 over 2020 and approach $87 billion by 2022. are seeing customers be less willing to pay full price. to 25.2%.

eCommerce 148

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Inflow Insights

MARCH 27, 2020

The full funnel that a customer goes through prior to a purchase is generally outlined as Awareness, Interest, Desire, and Action. We collect them as a custom audience using a Facebook Ads pixel. Including brand+keyword search terms like “ annemarie body lotion :”. Goal: Landing page views. KPI : Cost Per Engagement (CPE).

eCommerce Marketing 133

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ROI Revolution

APRIL 8, 2021

Published March 12, 2020. Casual apparel brands thrived in 2020 with consumers spending more time at home. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

NOVEMBER 2, 2021

Many retailers are encouraging customers to buy products earlier than usual to give plenty of lead time for orders to be fulfilled and shipped. The close proximity of the major shopping period to the big holidays in December means that many customers may be getting their products much later than anticipated. increase over 2020.

eCommerce 144

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ROI Revolution

SEPTEMBER 7, 2021

The world is in a very different place today than when we published our 2020 holiday report. Plan ahead so that when your peak days hit, you have time to focus on making quick, strategic decisions instead of worrying about whether your customers are able to buy and receive your product. Blast from the past: Our 2020 Holiday Guide.

eCommerce 147

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ROI Revolution

JANUARY 5, 2021

Published March 12, 2020. While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. According to eMarketer data , ecommerce sales in 2020 are expected to grow 32.4%

eCommerce 147

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ROI Revolution

JANUARY 5, 2022

Published March 12, 2020. growth over 2020. Where 2020 was ecommerce’s year to shine, nonecommerce sales took the crown last year. in 2020, in-person sales grew 15.4% The COVID-19 pandemic has sparked a true customer transition to digital. Updated January 5, 2022. That will be nearly 16% growth over 2021 and 34.5%

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ROI Revolution

OCTOBER 5, 2021

If you have physical locations, Google My Business can be vital to getting customers through the door. It’s crucial for your brand’s entire online strategy to be aligned and optimized to reach your target audiences and convert them to customers this holiday season. What can you do to make sure your brand’s website is prepared ?

eCommerce 120

eCommerce Gifts Shipping Costs SEO 120

ROI Revolution

MARCH 11, 2021

The unexpected onset of COVID-19 brought unparalleled growth for paid search revenue and spend in 2020, obliterating all previous projections and turning the world upside down for digital advertisers. Q2 2020 brought a 101.3% That number was even more drastic for mobile revenue in particular, which surged 93% since Q2 2020.

eCommerce 78

eCommerce Mobile Consumer Download 78

ROI Revolution

OCTOBER 7, 2021

Published March 12, 2020. Consumer electronics is the fastest-growing digital ad spend category, seeing 18% growth in 2020. The consumer electronics industry actually saw a negative growth rate in 2020 with a loss of 2.2%, but that’s expected to bump up again by 4.3% growth estimate from August 2020. billion in 2020.

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ROI Revolution

NOVEMBER 4, 2021

Published March 12, 2020. Rising costs are making it even more difficult for businesses to get their products delivered to stores and customers alike. With demand for freight high and supply so low, it’s becoming very expensive for brands to ship the products their customers buy. million in holiday sales in 2020, an 32.5%

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ROI Revolution

SEPTEMBER 2, 2021

Published March 12, 2020. to approach $53 million in 2020 – an unprecedented $6.6 The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. In 2020, consumers spent $115 billion on furniture & bedding, adding up to a modest 0.6% million in total revenue in 2020.

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