Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy
Retail TouchPoints
MAY 8, 2024
Ecommerce sales are expected to hit $6.3 trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Despite this macro growth, ecommerce site abandonment remains a big issue for all brands, regardless of their size or product category.
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