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Find the Right Pricing to Drive Revenue in the Metaverse

Retail TouchPoints

For retailers and brands, the introduction of the metaverse means yet another sales and communication channel with the consumers. Traditionally retailers and brands relied on brick-and-mortar stores as the primary channel where consumers could receive unconventional storytelling and experiences. What About Pricing in the Metaverse?

Games 317
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Retail Media: Everything You Need to Know

Retail TouchPoints

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). ad spending by 2027. shoppers) and a direct connection to the actual end transaction. Back to top Why is retail media growing so fast?

Retail 287
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Why Brands Should Consumerise B2B Experiences

ESW

Brands can and should consumerise B2B experiences and enable online business shopping that’s as easy and convenient as a DTC channel. Non-digital channels like ordering by phone and exchanging emails about purchase orders and invoicing are not just inefficient – they create unnecessary friction throughout the buying journey.

B2B 78
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5 Luxury Brand Trends for a Post-Pandemic World

ESW

annually from 2022 to 2027, and the industry’s largest segment (fashion) came in with a market volume of USD $97.23 According to Morgan Stanley, metaverse gaming and NFTs could offer the luxury market a revenue opportunity of €50 billion by 2030. The market is predicted to grow by 4.5% billion in 2022.

Fashion 78
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100 Streaming Statistics & Trends for Advertisers [2024]

CPC Strategy

More streaming services are entering the game each year, more marketers are investing more budget in streaming TV , and subscribers are on the climb globally. Additionally, platforms like SlingTV are beginning to offer a small selection of cable channels at a budget price point. billion by 2027 [36] 105.3

Blog 73
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How to Engage Your Audience with Live Streaming

Kissmetrics

The growth of live streaming has been exponential, with the market increasing from $30 billion in 2016 to an expected value of $70 billion in 2021 and $184 billion by 2027. When you realize that the average NBA game in the 2017-18 season attracted 1.93 Why Your Company Should Be Using Live Streams. million concurrent views.

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Unlocking the Power of Multi-Channel Programmatic Marketing

ROI Revolution

Embracing a multi-channel programmatic marketing strategy is no longer an option. 75% of shoppers use multiple channels before making a purchase. To engage your audience, you need to diversify your marketing efforts and utilize emerging channels. It’s time to embrace a multi-channel approach.