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How to Get More Traffic Using Bing Analytics

Kissmetrics

It has a 2.83% share of the global search market. Its search engine powers Yahoo, which holds 1.65% of the market share. Do you want to miss out on 5% of the global search market? Assess Your Mobile-Friendliness. Around half of all web traffic is on mobile devices. Take Bing, for instance.

SEO 273
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2020 Paid Search Trends & Insights

ROI Revolution

Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2 Mobile vs. Desktop: The Battle Rages On.

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2021 Paid Search Trends + Stats for Ecommerce Brands

ROI Revolution

In this article, we’re diving into an in-depth data analysis of more than $400M in annual ad spend from ROI clients from the past four years and how the pandemic shifted the world of advertising forever. That number was even more drastic for mobile revenue in particular, which surged 93% since Q2 2020. Q2 2020 brought a 101.3%

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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

But the most intriguing finding (and perhaps the most actionable insight), is that nearly one fifth of Nike’s online sales driven by marketing campaigns are not rightfully attributed to those campaigns, as they take place on third party marketplaces. Nike.com path-to-purchase analysis. Product View Rate. Checkout Initiation Rate.

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Amazon Prime Membership Growth May Be Flattening; Home Depot Invests Billions in Omnichannel; and What We’ve Learned From the Holiday Season—So Far

Sailthru

Specific omnichannel improvements include better use of weather-triggered ads (with messages relevant to the local weather conditions), ads highlighting inventory at local stores, and strategies such as geo-fencing to trigger communications when a mobile device enters or leaves an area. What Data from the Cyber 5 Foretell for 2018.

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January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends

ROI Revolution

We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. billion by 2021 (which will represent almost 10% of the ad market). Published January 9, 2020. Welcome to the first Bezos Bulletin of 2020!

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New Paid Search Insights to Propel Your Q4 Domination

ROI Revolution

The Accelerated Growth of Mobile Revenue. While desktop still dominates overall Google revenue volume, commanding almost double the volume of mobile, that gap is shrinking at an alarming rate. In that same span, mobile has seen an impressive 75% growth trajectory. Since Q1 2017, desktop revenue has only seen roughly 8.5%

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