Inflow Insights

MARCH 26, 2020

Our experience with data analysis like this has shown that Google ad campaigns should target the best performing products and layer in as many bidding levers (or “segments”) as possible to optimize that targeting. Work: Finding Golden Nuggets with Analytics Auto-Tagging. Our eCommerce marketing experts can help!

PPC 130

PPC eCommerce Conversion Optimization Social Media 130

Algopix

AUGUST 30, 2023

Nerd Marketing Ecommerce Podcast: Drew Sanocki’s Nerd Marketing Ecommerce Podcast bridges data-driven insights with marketing strategies. With a focus on analytical approaches, Drew discusses customer segmentation, email marketing, and other tactics tailored to e-commerce.

eCommerce 108

eCommerce Shopify Information Technology 108

Inflow Insights

AUGUST 25, 2021

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Bootstrapping Ecommerce

JUNE 24, 2019

If you’re unsure about what to do with promo codes, join us as we take a look at 6 of the best ways to use promo codes in your ecommerce marketing strategy. The post 6 Ways to Use Promo Codes in Your Eommerce Marketing Strategy appeared first on Bootstrapping Ecommerce.

Marketing 97

Marketing eCommerce Marketing eCommerce Conversion Optimization 97

Inflow Insights

JUNE 26, 2018

You might be tracking your eCommerce conversion rate. Google Analytics (and many other analytics tools) by default shows a sessions-based rate, which is calculated based on the number of site visits that turn into sales. And site visits are not the best way to calculate the conversion rate of a site. We can help.

eCommerce 93

eCommerce Social Media Channel Travel 93

eCommerce CEO

AUGUST 19, 2017

Business tools – to manage the day-to-day operations, logistics and finances of your ecommerce store. Marketing tools – to let the world know you exist, drive traffic, convert leads into customers, and build your brand. Ecommerce Marketing Tools. Your ecommerce store won’t make sales if you don’t market it.

Shipping Costs 88

Shipping Costs eCommerce Payment Services Merchant Services 88

Inflow Insights

APRIL 16, 2019

Note: Do You Trust the Reliability of Your Google Analytics Data? It goes without saying that you need to be 100% sure of the accuracy of any analytics data before you start investing in Google Ads — or in any other kind of marketing activity. You need to always be open to new opportunities and test everything!

eCommerce 156

eCommerce Mobile PPC Online Retail 156

Ecommerce Platforms

MARCH 9, 2020

This suggests that the ecommerce market is growing exponentially over time. While it’s typically not the only tool you need to measure the search volume of a product in the market, it’s still a handy analytics tool that’ll help you settle on a steadily growing niche. Set up Google Analytics.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

BigCommerce

DECEMBER 20, 2017

Instead, use Google Analytics or your ecommerce analytics to determine your most frequently visited landing pages (i.e. Create categories based on search: If you’re a BigCommerce merchant, use your in-store search analytics to help determine what shoppers are looking for, then bring those categories front and center.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Inflow Insights

DECEMBER 3, 2019

In addition to the data exchange, the platform also has an open architecture that allows for data integrations and APIs to feed data into the decision engine from your existing analytics systems. Another one of the main use cases of Monetate is for personalized product recommendations (Certona also has this capability).

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

Inflow Insights

MAY 3, 2019

Pro Tip: Before you start running any campaigns, make sure your ad account is properly linked to Google Analytics and you have set up eCommerce conversion tracking. Most segments you create in Google Analytics to do analysis can be turned into an audience.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

eCommerce CEO

JANUARY 29, 2019

Maximize Sales with Conversion Rate Optimization. CRO has come to the forefront of ecommerce marketing, and deservedly so. Conversion rate optimization is a data-driven discipline designed to increase sales without increasing traffic. How To Boost eCommerce Sales With Upselling By Tommy Walker.

eCommerce 53

eCommerce Shipping Costs WooCommerce Social Media 53

Inflow Insights

SEPTEMBER 16, 2019

Start with tracking your conversions and getting used to analyzing data from live chat as the bedrock of your optimization. Integrate Your Chat Platform with Google Analytics to Track Live Chat Conversions. So, our recommendation is to take one tactic at a time and test it before moving on to the next. Conclusion.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

BigCommerce

SEPTEMBER 26, 2017

Before you think “ But I have too many pages for this! ”, know that some pages should be optimized over others. First, check your Google Analytics to see which pages get the highest traffic, especially traffic consisting of unique visitors, and focus your efforts there. That’s why you should treat every page as a landing page.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Do further conversion optimization work to cater to that group of people. For example, some eCommerce businesses do a good amount of sales (30%+) from phone orders.

PPC 162

PPC eCommerce SEO X-cart 162

eCommerce CEO

AUGUST 23, 2018

Brian is a Conversion Optimization Evangelist and spends a great deal of his time speaking and writing about conversion. If you find product/market fit – you’ll be able to sell digital and physical products. Kunle Campbell is a specialist e-commerce marketing consultant for mid-tier online retailers.

Download 105

Download Shipping Costs eCommerce Books 105

Demac Media

DECEMBER 1, 2017

Don’t forget to hook up your Google Analytics account to your store so you can keep an eye on how well (or not-so-well) your site is performing when it comes to SEO. There’s a host of Shopify Plus apps built to give you SEO superpowers. Using an app like Kit in conjunction with SEO Meta Manager will set you on the right track.

SEO 42

SEO Shopify eCommerce Supplies 42

ROI Revolution

DECEMBER 2, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Shopify Email also has the capability to track the results from each email in an analytics dashboard. Conversion optimization during COVID-19.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

OCTOBER 7, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Shopify Email also has the capability to track the results from each email in an analytics dashboard. Conversion optimization during COVID-19.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Shopify Email also has the capability to track the results from each email in an analytics dashboard. Conversion optimization during COVID-19.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2022

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Shopify Email also has the capability to track the results from each email in an analytics dashboard. Conversion optimization during COVID-19.

eCommerce 78

eCommerce Social Media Payments Payment Services 78