How Puma is Using AI-Powered Styling to ‘Brainstorm’ with its Customers — and Increase AOV
Retail TouchPoints
MARCH 13, 2023
The result is a carousel of styled looks at the bottom of every PDP that shows the featured product along with complementary apparel and accessories. Puma has deployed the solution across product detail pages (PDPs) both on its website and its newly launched app in the U.S. and Canada.
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