TA3 Swim Lowers Return Rates 47% with Virtual Fitting Room Tech
Retail TouchPoints
DECEMBER 12, 2022
Selling swimsuits online was proving challenging for TA3 Swim due to customers often incorrectly choosing their own sizes — a problem for all apparel and footwear retailers, but particularly for the body-hugging styles sold by TA3 Swim. Fit problems result in 38% of apparel returns, according to 3DLOOK.
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