Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Returning customers also benefit your reputation, strengthening your market position.

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

AUGUST 7, 2023

While company web stores are essential, digital marketplaces take simple sales to the next level by offering businesses more opportunities to engage with customers. With a B2B or B2C marketplace, you benefit from an ecosystem of buyers and sellers.

Subscription 237

Subscription B2B Mobile Customer Experience 237

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

lateshipment

APRIL 8, 2022

Analysts expect the value of the business-to-customer (B2C) market to reach over $7 trillion in 2030. Brand identity will undeniably help businesses achieve the goal of automatic recognition, but it needs to be applied consistently to all their marketing efforts. The packaging of your products is a vital aspect of this.

eCommerce 130

eCommerce Merchant Services Social Media Customer Retention 130

Optimizely

JULY 26, 2018

Marketers everywhere are all hyper-aware that the cost of paid ads is rising across platforms, Amazon continues to gobble up the market, and new ecommerce brands pop up each day. In such a competitive market, you can’t keep doing what you’re doing and expect to succeed forever.

Webinar 150

Webinar eCommerce Customer Retention B2C 150

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Retail TouchPoints

DECEMBER 20, 2021

The global social commerce market is expected to reach $2.9 trillion by 2026, and B2C brands are poised to make up nearly all of that revenue, according to Research and Markets analysis. Retail TouchPoints (RTP): What role does social media play in Nu Skin’s growth marketing toolkit? before launching in other markets.

Social Media 251

Social Media Customer Retention Technology B2C 251

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Powerinbox

JANUARY 8, 2020

Monetization strategies for email often focus on Business-to-Consumer (B2C) channels, as the initial drivers of email monetization were generally focused on delivering value to end-users. While the strategies used in B2B marketing can often mirror those of B2C organizations, the goals are vastly different.

B2B 64

B2B B2C Customer Retention Improvements 64

GetElastic

DECEMBER 1, 2021

As such, it is a great time for retailers to enter the market and add subscriptions services to their existing physical products or simply start from scratch. This leaves brands incapable of keeping up with customer demands, which leads to high churn. Why’s that you may ask?

Subscription 148

Subscription Payment Services Payments eCommerce 148

Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. Elizabeth Schmidt, Director, Digital Marketing, Bucketfeet/ Threadless. Kate Keenan, Director of Digital Marketing and Analytics, Erin Condren.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Ecommerce Platforms

NOVEMBER 26, 2018

Cue, ecommerce content marketing strategy. Let’s dive into content marketing in more detail. Why Ecommerce Content Marketing? In the words of Seth Godin : “Content Marketing is all the Marketing that’s left.” - Seth Godin. What kind of content does my market enjoy? in comparison. The man speaks sense!

White Paper 139

White Paper eCommerce Marketing Social Media 139

Smile.io

MARCH 8, 2024

Unsurprisingly, China is a big player, with an ecommerce market worth $885.94 The US is in second place, with household names such as eBay, Walmart, and Amazon dominating the market.  That has meant that business owners and marketing professionals have had to seek out new online marketing tactics. billion in 2023.

Social Media 70

Social Media Customer Loyalty Customer Retention eCommerce 70

MakeWebBetter

MARCH 17, 2020

Once you comprehend the power of data in online business, you realize whether your business is B2B or B2C, data is the most important asset to utilize in eCommerce. And HubSpot CRM is one of the best Customer Relationship Management software available that […]. Searching Top CRM for eCommerce business?

eCommerce 177

eCommerce B2C B2B Management 177

RetailMinded

SEPTEMBER 30, 2022

This approach has proven useful in various fields, including digital marketing, ecommerce, B2B business, etc. Companies in different industries use tools like SaaS marketing software, inventory management tools, and CRM systems that rely on data to provide valuable insights. . Improved customer retention .

Information 52

Information Customer Retention Retail B2B 52

Inflow Insights

JULY 12, 2018

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Omni-channel marketing reports.

eCommerce Marketing 160

eCommerce Marketing eCommerce Marketing Payment Services 160

Kissmetrics

MAY 18, 2021

Conversion Rate Optimization (CRO) programs are digital marketing strategies that help to improve conversion rates on websites or apps. Research shows that the top marketers in the world set clear goals and that goal-setting marketers are 375 percent more likely to report success. What Is a CRO Program? Conclusion.

eCommerce 280

eCommerce SEO Improvements Document 280

FastSpring

OCTOBER 27, 2021

“The automatic upgrade worked best if combined with a coupon option that allowed users to upgrade their plan at a lower price than the basic plan,” explained Harriet Chan, co-founder and marketing director of CocoFinder. Repeat customers also get several charges waived for our services,” CEO Gary Tailor explained.

Payment Services 78

Payment Services Customer Gifts Subscription 78

SellBrite

JUNE 7, 2017

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Optimizely

JULY 31, 2018

Grab your phone, open your podcasting app of choice, and prepare to fill your ears with all the ecommerce marketing news and advice you could ever need. With recent episodes highlighting upselling tactics and business owners in niche markets, it’s no wonder it’s become one of the standouts in our podcast feed. The Turnaround.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

GetElastic

NOVEMBER 19, 2019

A recent study shows that 82 percent of B2B marketers spend more on customer acquisition than retention. And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute. Differences Between B2B and B2C Loyalty Programs.

B2B 104

B2B Payment Services B2C Payments 104

Kissmetrics

APRIL 2, 2021

Marketing your business can feel like an uphill battle, but it all comes down to making your target audience care about what you’re selling. If you do it well, demand generation can create awareness with your desired audiences, deliver more qualified leads to your sales team, and help link your marketing efforts to revenue.

Information 260

Information Marketing B2B Customer 260

Omnisend

MAY 14, 2021

A solid understanding of the ecommerce customer journey and how to make it work in your favor is paramount to attracting customers and developing brand advocates. Each stage of the ecommerce customer journey has its opportunities. As an ecommerce marketer, your role is to make each one as enjoyable as possible.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Omnisend

DECEMBER 15, 2020

Needless to say, the more satisfied the customer is, the greater the chance that they will come back to you. Click the link below and learn about how the omnichannel approach can be adapted in your marketing strategy! Benefits of Omnichannel Customer Support. Reducing agents’ time handling customer requests.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

BigCommerce

AUGUST 8, 2017

While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one. content marketing). influencer marketing). For modern ecommerce sites, the ability to immediately and consistently bring in new customers is a HUGE deal. Social media advertising. Sign up to get in!

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

eCommerceFuel

FEBRUARY 16, 2021

Higher customer retention. An enlarged market share. We’ll get further into the details but first, a short definition: A wholesale price is a discounted price that you offer to customers who buy in bulk. In 2019 , the B2B e-commerce market was valued at US$12.2 And this creates high customer lifetime value.

eCommerce 59

eCommerce Shipping Costs B2C B2B 59

Email Audience

APRIL 8, 2022

ActiveCampaign is a powerful email marketing, marketing automation, and CRM tool. They’ve been in business since 2003, serving B2B, B2C, and eCommerce customers. ActiveCampaign is built on the idea of driving growth with better customer experiences. They also offer CRM for each stage of a customer’s journey.

Marketing 59

Marketing Live Chat Events Management 59

Ecommerce Platforms

JANUARY 14, 2020

Marketing techniques (working with influences, affiliate marketers). A solid customer engagement. Your business model should capture such attributes to cash in on the customers’ confidence. Needless to mention that there’s more work input to make your online store’s brand have a conforming authority in the market.

Merchant Services 175

Merchant Services eCommerce Payment Services Shipping Costs 175

BigCommerce

APRIL 14, 2017

For instance, Silk Road Teas sees 17% of customers who have abandoned cart come back to purchase. Our B2C site now has a steady 4.5% This is where standard email marketing best practices come into play. Tons of online brands use these out-of-the-box abandoned cart emails, and see incredible success. Want more insights like this?

Shipping Costs 411

Shipping Costs Payments Payment Services BigCommerce 411

Ecommerce Platforms

NOVEMBER 11, 2019

It’s more of a marketing scheme which suits almost all businesses, to sum it up. Keeping your customers constantly motivated is one essential move a seller needs to put careful thought into. A retailer’s marketing bucket list needs to take in all the attributes needed to optimize customer satisfaction. The result?

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

FastSpring

APRIL 26, 2022

It’s likely that a finance or sales tools will be less susceptible to churn than a marketing tool, simply because it’s perceived to be more directly responsible for revenue.”. If your market is small, then churn matters significantly more. It’s the opposite of customer retention.

Payments 114

Payments Subscription Payment Services Definition 114

AcquireConvert

NOVEMBER 24, 2022

Affiliate marketing is an important part of some ecommerce models. . Average order value (AOV): a measurement of the average amount that customers spend per transaction: simply divide the total revenue by the number of orders during the same period. Blog: an online collection of articles relevant to your market.

Payment Services 36

Payment Services eCommerce Payments Shipping Costs 36

Demac Media

AUGUST 10, 2017

Related : The Power of CRM for B2C in eCommerce and Retail. Customer Lifetime Value is a prediction of the net profit attributed to the entire future relationship with a customer. Related : The Power of CRM for B2C in eCommerce and Retail. Related : The ROI Proof That Will Make Your Boss Approve Your Marketing Spend.

eCommerce 38

eCommerce Payment Services Retail Magento 38

Kibo

MAY 14, 2014

trillion total retail market in 2013 and are expected to grow at a compound annual rate of nearly 10% through 2018. Giving your customers the ability to select either text or email for order notifications and providing clear communications on order tracking and delivery status will go a long way toward improving customer retention.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

Retail TouchPoints

MARCH 30, 2023

Composable is not just about the architecture; it’s also about business wins, experience and agility, which are fundamental to growing in the ecommerce market today,” said Faletski. The resistance is real — people are not comfortable yet with putting their POS in the cloud,” said Dave Bruno, Director of Retail Market Insights at Aptos.

POS 289

POS Omnichannel Webinar Point of Sale 289

ROI Revolution

JULY 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. Last updated July 2, 2020. 7/1 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173