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Rewards Case Study: PetSmart Treats Rewards (+How to Recreate ther Program)

Smile.io

You can then allow customers to redeem their points for various rewards like discounts, free products, free shipping, or gift cards.  Make sharing your brand a win-win by offering customers points, discounts, or free shipping when they refer friends. Free shipping to delight customers. Or better yet, do both! 

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How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition

BigCommerce

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2B vs. B2C SEO: What’s the Difference?

SEO 416
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The Google Ads Strategy of Glossier (Case study)

Store Growers

Having an SEO friendly product name (meaning it includes queries that people look for) can help you rank organically: Glossier ranks first for “lip gloss. In the callout extensions, they mention a couple of other benefits: Free shipping over $30, Free returns, 100% not animal tested, etc. A 6x difference in cost per click !

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Leveraging an Integrated Digital Marketing Campaign this Holiday Season

Retail TouchPoints

Over the last 20 years of holiday shipping, we’ve seen how the most successful online retailers prepare for a stellar holiday selling season. Note that while an integrated digital marketing campaign provides audiences with familiar content across platforms, it does not use the same ad across all channels. There are more than 3.6

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How to Keep Customers Coming Back to Your eCommerce Website

lateshipment

Visitors who make it to case studies or reviews are more likely to eventually buy your product. For this to happen, you need to combine the right channels. A new blog revolving around popular search terms could do the trick, and helps your SEO too. What pages have they looked at? Think Ahead.

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eCommerce Marketing During a Downturn: Strategies and Options for eCommerce Businesses During the Coronavirus Crisis

Inflow Insights

Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. There are three pillars to eCommerce marketing, which are also our 3 main services: Search Engine Optimization (SEO). Our Thoughts on eCommerce SEO Strategy During This Time. What should those SEO activities be?

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Ecommerce Consulting

Kissmetrics

They’re choosing to work with established companies like Amazon who are willing to offer free two-day shipping. No ethical grey areas: Your consultant shouldn’t have any issues with black hat SEO or questionable tactics. Asking for case studies and the references that go along with them is a good start.

eCommerce 279