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Rewards Case Study: PetSmart Treats Rewards (+How to Recreate ther Program)

Smile.io

Whenever a brand reconfigures its loyalty program, there’s cause for worry amongst its most loyal customers.   That’s because rewards program changes devalue the points currency more often than not, making them less enticing to loyal customers. Loyalty & Reward Program Insights from Smile.io

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Top 10 Customer Loyalty Programs of 2020

Smile.io

It’s that time of year again – time to take a look at the brands that made being a customer in 2020 not just a tolerable experience, but a rewarding one. What are the top customer loyalty programs of the year? The more points their customers have earned, the bigger and better the rewards they can get.

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Top 10 Customer Loyalty Programs of 2023

Smile.io

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.

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Give Every Customer Your Undivided Attention

Teamwork Retail

Make your business more efficient, more profitable & more accessible with Omnichannel retail. Omnichannel is a key retail buzzword, which has accelerated over the past few months. “Curbside Pickup” , a core component of Omnichannel retail, has seen a 4001% increase in searches since late February.

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The Best Advertising Strategies for Your eCommerce Store in 2021

eCommerceFuel

Most experts agree that the face of online retail has been forever changed by shifts in both the online shopping mindset and technology introduced in 2020. Customer Connectedness. Putting It All Together: Effective Advertising for Your eCommerce Business. Businesses use it to inform and engage prospective customers.

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8 Brands to Help You Celebrate International Literacy Day

Smile.io

UK-based brand, The Book Bundle allows its customers to purchase collections or “bundles” of books at a discounted rate. With book categories ranging from Action and Adventure all the way to Business, Finance, and Law, The Book Bundle has something for everyone from all age ranges. This is a brand you can feel good about shopping with.

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How To Accelerate The Consumer Purchase Decision Process

Smile.io

We can all agree that the payoff of gaining a new customer is worth it in the end, but moving shoppers through the buyer’s journey can take a lot of time, money and resources. Value-add marketing focuses on exceeding customer expectations by delivering more than they asked for with every interaction.