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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

The Diversification of the Customer Journey Further highlighting the need for brands to take an always-on, conversational approach to their outreach (as opposed to the timed, tactical messaging of the past) is another staggering stat from the Infillion report — that consumers are influenced by 11 touch points on average before they make a purchase.

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Gear Up for 2024 and What it Holds for the eCommerce Sector

ChannelSale

It is because of the increasing prevalence of voice search, AR to visualize purchases, voice commerce, livestream shopping, the rise in new marketplaces & distribution channels, and many more. Mobile shopping continues its rapid rise to constitute over 63% of e-commerce sales. billion people from 2022 to 2023.

eCommerce 103
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Why SaaS Brand Advocacy is More Important than Ever in 2021

Kissmetrics

This signals the need for SaaS brands to segment their content assets and interfaces to hone in on messages that speak directly to specific customers. New and existing SaaS companies are investing heavily in AI and machine learning to reduce churn and win more new customers simultaneously. Overcome Content Overload.

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Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

B2B companies are implementing new strategies to adapt to a changing market and take advantage of a growing online customer base, characterized by rising mobile usage, new expectations for personalization and self-service, and increasing demand for digital connectivity. Prioritizing channels with larger contributors to current traffic.

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5 Steps to Go from Another eBay Seller to Million-dollar Online Seller

ChannelSale

With right strategies, turn your one-time buyer into repetitive customers; make them your fans. Now get on other marketplace, webstores and comparison search engines. See which shopping channels are ideal for your products and strategies, where your customers are most comfortable, and which platforms fit your budget.

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The First Sale is The Hardest Sale To Make (But NOT If You Follow These 5 Tips)

ChannelSale

Should I just wait for customers? When will the customers come? Days turn into weeks and still there isn’t any sign of a customer. You can do this by blogging, guest blogging, on social media platforms. Network on social media platforms. Make use of comparison shopping engines the right way.

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. Consumers Are Shopping in More Locations Than Ever. 54% shopped at ecommerce marketplaces.