What is Omni-channel Brand Intimacy?
OrderDynamics
MAY 29, 2018
What is Omni-channel Brand Intimacy? Also, in a retail context, their four forms model inspires the question of whether omni-channel brand intimacy exists. In all four, there are examples of omni-channel brand intimacy. What is exciting about this is the notion that omni-channel retailing isn’t just about a transaction.
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