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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. Market trends indicate that a powerful three-point strategy for you to bring to the brands you promote is: Inspire, Deliver, Sustain.

SEO 250
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Unlocking Success in Search: The Importance of Holistic Search Intelligence

Retail TouchPoints

Google’s ever-changing SERP (search engine results page) landscape and intense competition pose a significant challenge for brands, retailers and advertisers striving to maximize their return on ad spend (ROAS). Optimizing share of voice (SOV) requires a holistic approach that considers market trends, competitive analysis and SERP features.

SEO 237
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6 Trends that will Define Paid Search Marketing in 2018: Part 2

ROI Revolution

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. In part two, we’ll tackle three more of the trends that will impact brands, retailers, and ecommerce merchants in 2018. The Meteoric Rise of Voice Search. Let’s get to it!

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How to Create the Perfect Business Listing

Kissmetrics

Which Channels Should My Business Be Listed On? Google My Business: Google is the number one search engine in the world, commanding more than 88 percent of the global search market. Bing Places: While Bing has only about 6 percent of the global search market, it still may be worth setting up your business listing there.

SEO 276
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2021 Holiday Shopping Ecommerce Stats & Trends [November 2021]

ROI Revolution

To help your brand thrive this holiday season and navigate these uncharted waters, we’ll be keeping this blog post updated with the latest holiday ecommerce stats and trends. Update your local SEO listings to reach shoppers near your brick-and-mortar locations. 4 technical SEO tips for the holiday season. September 21.

eCommerce 144
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2021 Holiday Shopping Ecommerce Stats & Trends [September 2021]

ROI Revolution

To help your brand thrive this holiday season and navigate these uncharted waters, we’ll be keeping this blog post updated with the latest holiday ecommerce stats and trends. 4 content SEO tips for the holiday season. Below are 4 content SEO projects you can work on now for a more successful holiday season! September 7.

eCommerce 147
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2021 Holiday Shopping Ecommerce Stats & Trends [October 2021]

ROI Revolution

To help your brand thrive this holiday season and navigate these uncharted waters, we’ll be keeping this blog post updated with the latest holiday ecommerce stats and trends. Update your local SEO listings to reach shoppers near your brick-and-mortar locations. 4 technical SEO tips for the holiday season. September 21.

eCommerce 120