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New Marketplace for High-End Digital (and Some Physical) Fashions Debuts

Retail TouchPoints

A new luxury digital fashion platform, SYKY , has launched in conjunction with London Fashion Week. one-of-a-kind) and AR-enabled luxury fashion. .” one-of-a-kind) and AR-enabled luxury fashion. At launch, SYKY offers an array of fashion items, beginning with the designs of the 2023 SYKY Collective.

Fashion 263
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Ferragamo Partners With Farfetch as Part of Millennial/Gen Z Strategy

Retail TouchPoints

Seeking to step up its appeal to younger shoppers, luxury Italian fashion house Salvatore Ferragamo has partnered with digital platform Farfetch. In addition to bolstering Ferragamo’s digital capabilities, Gobbetti appointed Maximilian Davis as Creative Director of Ferragamo in March 2022 to refresh the brand on the design side.

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Trends Analysis: Why Cryptocurrency May Still Be Important for eCommerce

ESW

Cryptocurrency, and Bitcoin especially, are more likely to draw raised eyebrows than excited grins these days. There’s a bigger discussion about what crypto — and the blockchain technology behind it — can do for the entire eCommerce sector. This could prove to be the real story of cryptocurrency’s rise. Alternatives.

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As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital  

Retail TouchPoints

Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in the world’s most fashionable cities, the luxury category is undergoing a significant transformation. Within this role, Livi serves as a spokesperson for the brand, especially when promoting its technology interests and advancements.

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Top 5 Ways Blockchain Can Influence The Fashion Industry Positively

365 Retail

Blockchain is not only about Cryptocurrency. . On the other hand, the fashion industry also has just started to utilise the potential of Blockchain quite well. But before that, we believe knowing the benefits of Blockchain in the fashion industry will help your mind to understand the hope Blockchain is growing. Setting trades.

Fashion 57
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How to Adapt Your Ecommerce Business to Increase Sales in 2021

Retail TouchPoints

It’s estimated that these figures will continue to rise gradually in 2021, due to the ongoing prevention methods put in place internationally along with the changes in consumer spending habits. The sectors that have grown most because of the pandemic have been food, personal care and fashion.

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Moving into the Metaverse: Growing Swath of Brands Test Out Virtual Experiences

Retail TouchPoints

Editor’s Note: Be sure to check out Part 1 of this series focusing on evolving consumer perceptions of the metaverse. If the first quarter of this year was consumed with existential questioning — What exactly is the metaverse? Do we need to be a part of it? — Tommy Hilfiger. Getting Creative. LG and its AI Artist Tilda.

Games 331