Optimizely

AUGUST 16, 2018

But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. But what if you could eliminate the gap between data and marketing execution? Own your customer data.

B2C 210

B2C Customer Data Omnichannel Point of Sale 210

iVend

AUGUST 6, 2023

Reporting has always been important in retail – understanding sales tracking figures, inventory levels and the impact of marketing for example. But in today’s highly competitive, demanding retail world, the weekly or even end of day sales tracking reports that sufficed in the past just don’t cut it any more.

POS 81

POS Point of Sale Retail Multi-channel 81

Retail TouchPoints

APRIL 3, 2023

The growth of online shopping, self-checkout systems, point-of-sale transactions and other digital processes has created numerous opportunities for attackers. Employing tactics ranging from social engineering to credit card skimming, criminals can attack anywhere along the supply chain, from payment system providers to customers.

Payment Services 269

Payment Services Payments Retail Operations 269

Optimizely

JANUARY 28, 2020

With nearly infinite choices at their fingertips, lasting loyalty can only be achieved through a strategic, customer-centric approach that permeates the entire ecommerce operation. Marketers like you need access to customer data to gain deep insights into your buyers and drive real results. But how do you create that experience?

Marketing 195

Marketing Multi-channel Social Media Customer Data 195

Optimizely

DECEMBER 18, 2018

If you have a loyalty program as part of your store experience, you’ll at least be able to get an overview of what they’ve bought before and when through your point of sale (POS). How can you integrate in-store data? If customers don’t volunteer their information directly, you can also ask them for it.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

Optimizely

FEBRUARY 13, 2018

For example, integrations can streamline software access. If you can integrate your marketing and customer service data, for example, you can better understand your customer behavior and eliminate potentially awkward personalization errors. Integrate all your customer data. Product catalog data.

B2C 170

B2C Marketing Customer Data eCommerce Platforms 170

Retail TouchPoints

APRIL 20, 2022

Technology is thoughtfully embedded into the entire customer experience to serve both consumers and budtenders. For example, the retailers make educational information about strains readily available so that clients can fully understand different use cases and find the products that are right for them. Photo credit: Cookies.

Retail 354

Retail Social Media Technology Events 354

ESW

SEPTEMBER 29, 2023

Because customers demand it. For example, in 2021, 43% of shoppers bought a product online and picked it up in a store. Omnichannel puts the customers first; multichannel puts products or the brand first. For example, in an omnichannel experience, a shopper can start a customer service inquiry on a brand’s social media channel.

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

Korona

AUGUST 3, 2022

By integrating your eCommerce and point of sale system, you can extend your website’s existing functionality and attract a broader audience to your brand. This article discusses the benefits of eCommerce POS integration and how to integrate a point of sale system with your website. Increase sales and revenue.

POS 52

POS eCommerce Point of Sale Payment Services 52

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.” now has a retail media network.

Retail 287

Retail Social Media Multi-channel Channel 287

Korona

OCTOBER 4, 2022

What to consider when choosing a point of sale supplier for coffee shops. Customer Facing Display To Improve Customers Checkouts. The right features in a point of sale system can help coffee shops stand out and build customer loyalty. Among these features are customer-facing terminals.

POS 52

POS Payment Services Merchant Services Point of Sale 52

GetElastic

MAY 24, 2023

Payment Gateway Examples With a bevy of choices available, choosing the best payment gateway for your business can be hard. Square: Square is a digital payment processing platform with a range of features and services for businesses, including point-of-sale (POS) hardware and software, online payment processing, invoicing, and analytics.

Payment Services 147

Payment Services Merchant Services Payments eCommerce 147

Optimizely

MAY 22, 2020

If there was ever a question about the importance of taking an omnichannel approach that is centered around the customer, no matter where they interact with your brand, this stat puts that debate to rest. Point-of-Sale Pro Upgrades. They’re an example of a mission-driven organization and it was on full display this week.

Shopify 195

Shopify Merchant Services eCommerce Events 195

Ecommerce Platforms

JANUARY 18, 2021

Customers get everything they need to run, manage, and grow their online store under one roof, including analytics. There are 150+ templates for you to choose from, their all-important POS (point of sale) app, and a well-populated app store. Lightspeed vs Shopify: Their Point of Sale Solutions.

lightspeed 145

lightspeed POS Shopify Payment Services 145

Korona

FEBRUARY 1, 2023

If you’re reading this article, perhaps you’ve dealt with some of this from your current point of sale solution. Purchasing a new point of sale system for your business must be a decision made carefully. Read on to learn more about finding the right point of sale. How to switch retail POS providers?

POS 52

POS Payment Services Payments Point of Sale 52

365 Retail

MARCH 2, 2023

Personalised and interactive experiences in-store stay with the customer long after they leave the store and help to build better relationships and brand loyalty through physical interaction with the brand. Information hubs provide details on products for customers but also vital customer data for business.

Technology 76

Technology Customer Experience POS Point of Sale 76

Ecommerce Platforms

NOVEMBER 25, 2020

The POS or Point of Sale solution will allow you to take credit and debit card payments from your customers. A bar POS software system will help you to keep your bar’s operations running smoothly while you focus on making money and keeping customers happy. So, how do you begin tracking down the best point of sale service?

POS 104

POS Payment Services lightspeed Payments 104

Kissmetrics

JANUARY 6, 2021

This allows the store, and other brands, to advertise to customers on sites like CVS or Walgreens. Here’s an example from CVS’s homepage. First-party data is data collected and owned by the website owner, and in this case, that’s the retailer. It’s a form of in-store advertising in a digital format.

Retail 362

Retail eCommerce Banking Customer Data 362

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

Korona

OCTOBER 14, 2022

As such, it’s an obvious conclusion that retaining customers will bring more profits at a lower cost, helping boost your sales and revenue. Integrating your point of sale system with a robust, intuitive loyalty program can increase revenue immensely. More Efficient Marketing Campaigns Through Tracked Customer Data.

Subscription 52

Subscription POS Customer Retention Shipping Costs 52

Ecommerce Platforms

FEBRUARY 20, 2020

Brick and mortar stores are now increasingly seeking the best retail POS systems because run-of-the-mill point of sale solutions just don’t cut it anymore. In a nutshell, therefore, most retailers are now trying to improve their point of sale systems. Without one, the entire point of sale system would be dead and useless.

POS 118

POS Payment Services Merchant Services lightspeed 118

RTP blog

JULY 14, 2017

Experts say that much of that increase was due to criminals exploiting digital weaknesses now that point-of-sale crime is more difficult. Two-factor authentication — asking customers to establish “trusted” devices, for example — can boost security without adding friction to the customer experience.

Merchant Services 150

Merchant Services Payments eCommerce Payment Services 150

Optimizely

JUNE 28, 2018

Average order value (AOV) – Tracks the average dollar amount spent each time a customer places an order; calculated by dividing the total number of sales revenue by the total number of order. Point of sale (POS) system – Manages your business transactions by processing your customers’ payment.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Korona

OCTOBER 12, 2022

Hosting in-store promotions that invite your loyal customers to interact with you will help you get to know them better. You increase the chances of getting them to sign up for your customer loyalty rewards program or provide their contact information to create customer accounts in your point of sale system.

Customer Loyalty 52

Customer Loyalty Customer POS Social Media 52

Korona

OCTOBER 12, 2022

Hosting in-store promotions that invite your loyal customers to interact with you will help you get to know them better. You increase the chances of getting them to sign up for your customer loyalty rewards program or provide their contact information to create customer accounts in your point of sale system.

Customer Loyalty 52

Customer Loyalty Customer POS Social Media 52

Kibo

MAY 17, 2021

However, they are challenged with cutting through the data noise to find what makes their customers tick. Ultimately, CMOs need to understand how to manage the volume of customer data before implementing a marketing strategy that will benefit both customers and company profits.

Social Media 62

Social Media Mobile POS Point of Sale 62

Ecommerce Platforms

FEBRUARY 20, 2020

Brick and mortar stores are now increasingly seeking the best retail POS systems because run-of-the-mill point of sale solutions just don’t cut it anymore. In a nutshell, therefore, most retailers are now trying to improve their point of sale systems. Without one, the entire point of sale system would be dead and useless.

POS 104

POS Payment Services Merchant Services lightspeed 104

Korona

AUGUST 4, 2022

This article will walk you through the different assortment planning strategies with specific examples. Types of assortment strategies and examples. For example, a store based in Florida may carry swimwear year-round, while it is only sold seasonally in Alaska. For example, let’s say you sell men’s shoes.

POS 52

POS Retail Clothing Shipping Costs 52

Omnisend

JULY 26, 2023

WYSIWYG – what you see is what you get YOLO – you only live once How to use text abbreviations Check out these examples and tips on using text abbreviations in your business and marketing SMSs. Example 1: Sharing a discount “Visit ABC Clothing Store ASAP for a great deal! Example 4: Customer service “Thank you for contacting Omnisend.

Games 60

Games B2B Clothing Events 60

Ecommerce Platforms

FEBRUARY 10, 2023

If not, you might be better off looking at alternative data exchange networks to create custom audiences. For example, StoreYa or Clever offer advertising optimization tools that can help you to track and improve your audience targeting. Now Shopify looks at customers who have bought from these merchants.

Shopify 104

Shopify Merchant Services Payment Services Channel 104

iVend

MAY 11, 2022

Create differentiation and awareness – imaginative promotions can create a customer experience that sets a retail business apart from its competition , and keep it at the forefront of shoppers’ minds. The data enables greater insights and further tailoring of future promotions.

Retail 52

Retail POS Technology Customer Data 52

Ecommerce Platforms

JUNE 14, 2023

For instance, inventory management is more advanced in Shopify, its analytics are stronger, payment processing is cheaper, and you get a wide range of international ecommerce and point of sale features not found with Wix. For example, to export all products from a Wix store, go to Products > More Actions > Export.

Shopify 104

Shopify Payment Services SEO Shipping Costs 104

ChannelAdvisor

AUGUST 16, 2021

Sponsored products and banners are typical examples of retail media. Amazon Advertising offers Sponsored Products, Sponsored Brands and Sponsored Display Products, each with unique formats targeting buyers along varying points of their buying journey. The key in all of this is data. How does retail media work?

eCommerce 98

eCommerce Retail Presentation Consumer 98

BigCommerce

SEPTEMBER 14, 2018

Liberal return policy to compensate for the inability to see products at the point of sale. The experience needs to bridge the little mental gap of not having the product in the customer’s hands where they can touch, feel, and try on your product. Andie Swim is a great example of matching site design with expectation.

Consumer 305

Consumer Shipping Costs Merchant Services Games 305

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

Since the pandemic, many retailers have adopted new technologies to communicate with customers through new channels, offer new delivery and pickup options, and highlight free cancellation policies or automated refund systems to give your customers an added sense of security. First-Party Data Marketing Is The New Norm.

Payment Services 81

Payment Services Small Business Retail Marketing Retail 81

Kibo

JUNE 30, 2022

For example, Snapchat now offers in-app shopping for some brands, Meta has a native checkout feature for Facebook and Instagram users in the U.S., Social Commerce report , noting that the goal of every commerce channel—including social—is to get consumers closer to the point of sale. That’s where Kibo can help.

Social Media 62

Social Media Payment Services Point of Sale Channel 62

Ecommerce Platforms

NOVEMBER 25, 2019

Apart from inventory management, you should be able to coordinate customer orders, process payments, track all the restaurant elements, as well as manage your staff right from the point of sale system. A point of sale system was essentially made up of a basic PC for calculations and a cash drawer.

POS 104

POS Payment Services lightspeed Payments 104