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Transforming Customer Loyalty with Emerging Technology

Retail TouchPoints

While a new year means new opportunities for retailers, the importance of a successful customer loyalty program remains as important as ever. Companies need to build a trusted, positive emotional connection between their brand and their customer to drive new business and nurture brand advocates. The secret sauce?

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How MACH Technologies Help Retailers Foster a Dynamic Customer Experience

Retail TouchPoints

The pace of technological change — as well as consumers’ increasing demand for always-on-shopping, anytime, anywhere — has left some retailers struggling to innovate digitally to meet customers’ evolving wants and needs. The customer experience is changing — and faster than ever.

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Strengthening Customer Loyalty in Today’s Market

Retail TouchPoints

Maximizing Mobile Personalizing the user experience to enhance customer loyalty is more achievable today than ever before. By providing information that customers need within their personalized loyalty app, retailers strengthen their customer relationships.

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The New Retail Frontier: Where Sustainability Meets Customer Loyalty

Retail TouchPoints

To keep up with this rising demand, brands need to align themselves with green practices, especially as more consumers today are basing their purchase decisions and brand loyalty on company values. Consequently, these sectors lag behind and grapple with incorporating loyalty programs into their overarching sustainability strategies.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customersloyalty is no longer confined to programs and points. Despite their investments, there are a few gaps and opportunities for improvement.

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For Better Customer Experience, Make Your Website Easier to Search

Retail TouchPoints

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. For example, many websites could quickly improve their CX by adjusting their site search functionality.

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How To Improve Customer Experience: 5 Tips

Groove

Make a great first impression and create a positive experience for your customers by catering to their unique needs. In this blog, we're sharing 5 tips on how to improve customer experience and turn existing customers into repeat purchasers. How To Improve Customer Experience: 5 Tips. Conclusion.