Retail TouchPoints

JANUARY 24, 2024

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies.

B2B 261

B2B eCommerce BigCommerce Omnichannel 261

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 259

Shipping Costs Improvements Live Chat Retail 259

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . Hybrid (omnichannel) marketing is the future now. eCommerce is growing (higher, further, faster).

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

MARCH 29, 2022

They want to deeply transform engagement and have more personalized relationships, gain the ability to measure at each point of contact, improve the efficiency and effectiveness of their campaigns and create long-term customer loyalty. Think Beyond First-Party Data. Increase Revenue in New Channels.

Customer 241

Customer Channel Technology Improvements 241

365 Retail

MAY 5, 2023

New data from Scurri , the next-generation delivery management platform, reveals nearly 9 in 10 (88%) UK retailers believe a branded post-purchase tracking solutions built into the delivery experience improves customer shopping journeys, leading to an increase in repeat purchasing (44%) and loyalty and retention (44%).

Customer Loyalty 52

Customer Loyalty Customer Retail Omnichannel 52

Retail TouchPoints

JULY 21, 2022

Data privacy has come into sharper focus over the past year thanks to new state legislation and federal privacy laws like the American Data Privacy and Protection Act (ADPPA). In fact, by the end of 2024, 75% of the world’s population will have personal data protected under modern privacy regulations , according to Gartner.

Marketing 279

Marketing Consumer Information Customer Retention 279

Smile.io

AUGUST 25, 2023

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

Customer Loyalty 77

Customer Loyalty Beauty and Health Customer Food and Beverages 77

Omnisend

FEBRUARY 22, 2021

Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. Five years ago SMS marketing campaigns were infrequent; today they are a completely normal way to engage a subset of customers, such as your best brand fans. 1: Shipping.

Omnichannel 146

Omnichannel Marketing Shipping Merchant Services 146

Omnisend

JUNE 28, 2021

Ecommerce personalization is the process of tailoring the content, recommendations and offers a customer sees based on their previous buying and browsing behavior, along with their demographics and personal data. The post How Ecommerce Personalization Can Increase Customer Loyalty and Boost Sales appeared first on Omnisend Blog.

Customer Loyalty 151

Customer Loyalty eCommerce Customer Recommendation 151

365 Retail

DECEMBER 12, 2023

On top of that, customers are demanding greater privacy and control of their data. To thrive in today’s fast-paced and dynamic retail environment, retailers must embrace the power of data and use it to bridge the gap between their customers’ needs and their business objectives. Earlier this year.

Customer Data 52

Customer Data Customer Retail Omnichannel 52

Retail TouchPoints

JULY 3, 2023

We’ve grown accustomed to these various retail touch points, and as a result, we’ve started to notice omnichannel inconsistencies that might never have occurred to us before — raising our own expectations of our favorite brands and retailers. The cloud also reduces operational, labor and hardware costs while decreasing the risk of data loss.

Consumer 270

Consumer Omnichannel Retail Technology 270

Omnisend

DECEMBER 15, 2020

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? This way, your customers always get accurate answers. Benefits of Omnichannel Customer Support.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 2 Transparency and alignment are key to agile marketing operations: Marketing strategies and investments need to change at the speed of the customer. And in today’s omnichannel environment, that change is happening faster than ever. One truly can’t exist without the other,” she said. “I

Marketing 290

Marketing Customer Loyalty Omnichannel eCommerce 290

Retail TouchPoints

SEPTEMBER 28, 2023

Todays’ customers expect seamless omnichannel shopping experiences that are highly personalized. In fact, 80% of customers say they’re more likely to purchase from brands that personalize, according to Deloitte. Mass adoption and changing customer expectations have raised the bar.

Gifts 278

Gifts eCommerce Recommendation Technology 278

Retail TouchPoints

JANUARY 5, 2022

But like any hot trend that has garnered a lot of buzz (I’m talking about you, “omnichannel”), there has been confusion about what experiential retail actually entails — and how it can be done successfully. Augmented by Personalized Digital Engagement: After retailers generate a new lead, they have an opportunity to build a customer profile.

Retail 290

Retail Omnichannel Social Media Consumer 290

365 Retail

MAY 25, 2021

Brands are putting customer loyalty at risk due to a disconnect between their physical and eCommerce experiences, a new research report by PFS has found. In fact, 21% of respondents reported that online customer service is still not as good as in-store assistance. An omnichannel future based on experientialism.

Customer Loyalty 52

Customer Loyalty Customer Omnichannel Point of Sale 52

Sailthru

JANUARY 16, 2020

Take omnichannel personalization, for example. From there, retailers must look at the various solutions that can deliver a holistic omnichannel customer profile. Missing Out on Omnichannel Personalization Is No Longer an Option. The time when “omnichannel” was a hot buzzword is long gone.

Omnichannel 78

Omnichannel Seminar Customer Loyalty Mobile 78

Retail TouchPoints

JULY 14, 2023

This applies across the customer shopping journey, from customized recommendations to predicting consumer behavior and product demand as well as creating more seamless omnichannel experiences. The possibilities appear to be endless. This helps minimize stockouts or overstocks during peak seasons.

eCommerce 242

eCommerce Order Fulfillment Fulfillment Multi-channel 242

Retail TouchPoints

JUNE 8, 2023

A session featuring Steven Moy, CEO of Barbarian, and Claudine Patel, CMO of Sanofi Consumer Healthcare, will dig into how digital teams can use first-party data to augment their strategies. Finally, several sessions will reveal how Web3 can support brands in their quest to solidify customer loyalty.

Technology 284

Technology Customer Loyalty Omnichannel Consumer 284

Retail TouchPoints

JUNE 17, 2021

“Online you can click on a product to get information, and we’re able to provide the ‘clicks’ in-store when a customer picks up a product,” said Trevor Sumner, CEO of Perch in an interview with Retail TouchPoints. This can take the large audience of in-store shoppers and move them into being omnichannel shoppers.

Beauty and Health 179

Beauty and Health Department Stores Accessories Customer Loyalty 179

Retail TouchPoints

SEPTEMBER 7, 2023

Retailers are tackling pressing issues, from wavering customer loyalty to finding the next channel or platform they need to sell on. To juggle long- and short-term priorities, executives must address key questions, including: How can we prepare for shifts in customer behaviors?

Supplies 260

Supplies Arts Customer Loyalty Fulfillment 260

Retail TouchPoints

OCTOBER 12, 2020

Brands are scrambling to establish customer loyalty with new shoppers, while ramping up personalization efforts to hold on to existing ones. Ecommerce growth that wasn’t forecasted to reach fruition for five years happened in approximately five months. 13 at 5:45 pm (ET).

eCommerce 309

eCommerce Omnichannel Customer Loyalty Fulfillment 309

Retail TouchPoints

OCTOBER 4, 2021

digital sales to grow 10% , while shifting shopper habits will create a variety of new opportunities for omnichannel retailers. Loyalty Will Take Center Stage as Third-Party Data is Phased Out. We’ll also see an influx of and a redefinition of loyalty programs.”. Salesforce expects U.S. Let the countdown begin….

Merchant Services 321

Merchant Services Payment Services X-cart Supplies 321

UpSellIt

FEBRUARY 26, 2024

Upsellit is a leading conversion optimization partner and we help brands collect new-to-file leads, recover lost sales and boost customer loyalty. Anonymous Visitor Tracking & Identification Upsellit’s Anonymous Visitor ID turns anonymous website visitors into valuable leads while adhering to strict data regulations.

Customer Loyalty 108

Customer Loyalty Conversion Optimization Shopping Carts Technology 108

Retail TouchPoints

FEBRUARY 28, 2023

Put simply, Marketing in the Moment is the next evolution in personalization and a way for retailers to connect with their customers using all the information available to them in the most effective way possible. To achieve that precision, the Marketing in the Moment model relies heavily on context-specific data.

Retail 288

Retail Books Consumer Social Media 288

Retail TouchPoints

OCTOBER 17, 2023

A truly successful AI Agent has to offer an impeccable omnichannel experience from the time the customer calls to resolving the issue in full — much better than legacy automation or legacy chatbots. So encourage your customers to start calling you again. What the voice channel needs is an AI Agent.

Customer 277

Customer Multi-channel Channel Customer Experience 277

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Wiser

APRIL 26, 2022

2: Omnichannel Buying Experiences. It’s been mentioned repeatedly that modern shoppers experience more of an omnichannel buying experience. One way to improve in this area is with the use of loyalty programs that allow you to gather customer data whenever they shop. 3: Customer Loyalty.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Retail TouchPoints

NOVEMBER 17, 2023

Retailers can expect that customers will turn to other vendors; once this happens, they’ve lost both the sale and the customer’s trust and loyalty. Applying this practice, retailers can proactively troubleshoot stockouts and delays to ensure that customers’ orders can still be fulfilled to their satisfaction in a timely manner.

Shipping Costs 264

Shipping Costs Customer Experience Supplies Improvements 264

lateshipment

APRIL 28, 2024

So, if you’d like to stay noticed by your prospective customers, you have no option but to put your focus to improving customer experience. Not just your peers, but even customers will agree with it. CX makes or breaks customer loyalty.

Customer Experience 130

Customer Experience eCommerce Customer Merchant Services 130

365 Retail

JULY 8, 2021

Inventory availability has improved, with out-of-stocks falling by 8% since retail reopened, data from OneStock , the modern and agile Order Management System (OMS) provider for omnichannel retail, reveals. And this, the report warns, doesn’t just negatively impact customer experience, but erodes customer loyalty.

Retail 52

Retail Customer Loyalty Omnichannel Customer Experience 52

Retail TouchPoints

JULY 20, 2022

Experts agree that the supply chain has more impact on the customer experience than ever before. So much impact, in fact, that supply chain snags and delivery delays are the leading cause for wavering customer loyalty. . Top Supply Chain Investments.

Supplies 306

Supplies Shipping Costs Customer Loyalty Technology 306

Algopix

OCTOBER 15, 2023

The goal is to create a cohesive and unified view of the customer journey, regardless of how and where customers interact with a brand. Cross-channel tracking relies on the collection and analysis of data from various touchpoints, which are then integrated into a central database.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Smile.io

NOVEMBER 17, 2022

Small Business Saturday is an excellent opportunity for small businesses to kick off the holiday retail season while building small business loyalty among its customers. Driving customer loyalty is essential for growth and stability in ecommerce. How to build loyalty on Small Business Saturday Implement a loyalty program.

Small Business Retail 80

Small Business Retail Social Media Omnichannel Customer Loyalty 80

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. Personalized marketing is a strategy that uses demographic and behavioral data to create individualized messages for current or prospective customers. The good news? What Is Personalized Marketing? Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

Customer Experience 73

Customer Experience Customer Customer Data Customer Loyalty 73