Optimizely

DECEMBER 6, 2018

You know discounts can be effective tools to encourage new customers to make a purchase. The thinking behind discounting in ecommerce goes something like this: Once you lure in a new customer, they’ll fall in love with your product, get hooked, and come back for multiple repeat purchases. Reward your most loyal customers.

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty. Simple loyalty program.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Smile.io

MAY 4, 2022

If you’re an ecommerce marketer, you know growing sales to your online store is amongst your top priorities. But growing a business and engaging with new customers is always easier said than done. Don’t worry, every marketer has been there. Blog Gabrielle Policella 3. Optimize your mobile view.

eCommerce Marketing 75

eCommerce Marketing eCommerce Marketing Customer Retention 75

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. Then, review results and optimize your email marketing strategy directly in the Klaviyo interface. Email Costs. Conclusion.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

Retail TouchPoints

JANUARY 3, 2024

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned.

Retail 263

Retail Shipping Costs Improvements Customer Experience 263

FastSpring

JANUARY 7, 2021

What we’re trying to say here is, loyal Thomas the Tank Engine fans become loyal customers. What is customer loyalty? Loyalty is an emotion that stems from feeling engaged in something or someone. Statistically, the majority of your future profits will come from your existing customers over new ones.

Customer Loyalty 148

Customer Loyalty Customer Toys Recommendation 148

Groove

JUNE 1, 2022

How The eCommerce Customer Decision Making Process Works. The key to making data-driven decisions is to first understand how the customer decision making process works. With this fundamental knowledge, you will be able to cater to the needs of each customer segment. They Evaluate Their Purchasing Decision.

Merchant Services 195

Merchant Services eCommerce Customer Customer Loyalty 195

Omnisend

SEPTEMBER 5, 2023

Reading Time: 9 minutes In the world of ecommerce, SMS marketing is a transformative tool for reshaping customer engagement. However, we have seen that crafting strategic, concise, and personalized text messages that resonate with your customers can drive phenomenal results. Source Related: ?

eCommerce 88

eCommerce Marketing Shopping Carts Shipping Costs 88

Kissmetrics

OCTOBER 6, 2021

Plus, you don’t have to charge markup fees to cover those additional costs, so you can keep the prices low for your customers. The hiccup comes with marketing. Stores you could be selling wholesale to have the advantages of customer loyalty, brand recognition, a diverse inventory, and convenient locations.

Subscription 252

Subscription eCommerce Marketing Reference eCommerce 252

Groove

JULY 16, 2020

We encourage all of our clients and eCommerce businesses across the board to create a promotional plan in advance. In addition to the strategies we shared to help prepare for last year's holiday, we're sharing 5 more Black Friday promotion tips to help drive eCommerce sales this year: Offer more than one discount code.

eCommerce 259

eCommerce Social Media Recommendation Games 259

Smile.io

MAY 15, 2024

💡 Key takeaways: - Growing a commerce business involves increasing revenue with increased overhead investments. Scaling a commerce business is increasing revenue without a significant increase in operating costs. to retain customers. to retain customers. So, what sets the winning commerce brands apart? 

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

Algopix

FEBRUARY 22, 2024

In recent years, Amazon FBA private labeling has emerged as a highly lucrative opportunity for entrepreneurs aiming to carve their niche in the e-commerce industry. With minimal upfront costs and the ability to scale gradually, entrepreneurs can enter the e-commerce market with relative ease.

Shipping Costs 86

Shipping Costs eCommerce PPC Social Media 86

Groove

FEBRUARY 18, 2022

eCommerce automation is pivotal to increasing organizational efficiency which saves time and money. Automating various parts of the marketing and sales process helps to streamline business operations. Klaviyo flows allow merchants to automate their communications with prospects, leads and customers. VIP Customer Flow.

Merchant Services 195

Merchant Services Shopping Carts eCommerce Shipping Costs 195

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

lateshipment

MAY 5, 2021

New small business owners find it difficult to understand why their eCommerce businesses grow slowly. Not only does website engagement keep your new visitors interested in learning about your company, but it also helps retain existing customers. For eCommerce websites, the hierarchical model is the most suitable option.

eCommerce 130

eCommerce Social Media Shipping Costs Reference 130

Groove

FEBRUARY 11, 2019

We're sorry to break it to you, but there isn't a silver bullet in eCommerce marketing. When it comes to eCommerce strategy, you have to think about three things – the past, the present and the future. Our Favorite eCommerce Hacks. Once you've converted a customer, it's time to focus on the in-person experience.

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258

Kissmetrics

JUNE 7, 2021

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. Everybody loves a good deal.

eCommerce 219

eCommerce Marketing Social Media Events 219

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market.

B2B 148

B2B eCommerce Payment Services SEO 148

Optimizely

AUGUST 23, 2018

The ecommerce behemoth’s vast product range, easy shipping options, convenience, and speed mean that it has a stronghold on the ecommerce market. While you should still be selling on Amazon, you can compete in your own way by offering a better customer experience across multiple channels. Amazon is tough to beat.

Omnichannel 199

Omnichannel Merchant Services Shipping Costs Customer Loyalty 199

Optimizely

JULY 31, 2018

But that doesn’t mean everyone should, especially in the ecommerce world. What makes the best ecommerce podcasts stand out? Take a cue from these 25 ecommerce podcasts, which we’ve selected as our favorites in the genre. For many ecommerce professionals, this one needs no introduction. The Turnaround. eCommerceFuel.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

GetElastic

SEPTEMBER 6, 2021

Here's a comprehensive list of 25 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises. Brian Beck , CEO, BECK Ecommerce.

B2B 144

B2B eCommerce White Paper Seminar 144

Groove

JULY 22, 2021

There are a variety of marketing strategies out there for businesses to utilize, but there’s one in particular that consumers encounter each and every day: advertising on social media. Building trust with your customers plays a critical role in their purchasing decisions and encourages them to make future purchases. Conclusion.

Social Media 284

Social Media Merchant Services eCommerce Marketing Customer Loyalty 284

MakeWebBetter

AUGUST 8, 2019

When talking about e-commerce marketing ideas. But firstly, I would like to share some sales stats which might help and excel your business this e-commerce holidays. Ecommerce holiday sales mostly counts upon […]. It becomes mandatory to pitch sales according to the holiday calendar.

eCommerce 60

eCommerce eCommerce Marketing Presentation Marketing 60

ecomdash

AUGUST 6, 2019

Summer is here and that means that it’s time to start thinking about back-to-school marketing, sales, and promotions. For ecommerce retailers, the next couple of months have the potential to be a lucrative sales period. To help you take advantage of the season, we have five marketing tactics to target back to school shoppers below.

eCommerce Marketing 60

eCommerce Marketing Marketing eCommerce Social Media 60

Omnisend

OCTOBER 4, 2023

Reading Time: 7 minutes Many ecommerce merchants think order cancellation emails are a necessary evil. Cancellation confirmation messages present a golden opportunity to reconnect with customers. This guide shows you how to write effective order cancellation emails that boost your ecommerce success. Gain competitive advantage.

Merchant Services 147

Merchant Services Payment Services Shipping Costs eCommerce 147

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Have you tried any of them? Or maybe you have your own post-purchase tactics?

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Omnisend

FEBRUARY 7, 2021

With digital advertising on Google, Facebook, and other social media showing declining results , customer reviews have become such an essential part of making purchase decisions—so much so that we now trust online reviews as much as we trust recommendations from our closest friends and family.

Customer 148

Customer Marketing Social Media Article 148

Optimizely

JULY 2, 2019

Ecommerce is growing incredibly fast — up more than 15% year over year in 2018, and on track for even more growth this year. There are hundreds of thousands of ecommerce businesses vying for the consumer’s short attention span, and we’re not even talking titans like Amazon. A Brief Rundown Of The Ecommerce Sales Funnel.

eCommerce 240

eCommerce X-cart Improvements Channel 240

Groove

JULY 31, 2023

eCommerce Marketing Automation. Why eCommerce Marketing Automation? As the eCommerce landscape continues to rapidly evolve (some might say mutate), businesses must adopt cutting-edge technologies and processes to stay competitive in the marketplace. That solution? What Is an Abandoned Cart Flow?

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

Groove

NOVEMBER 12, 2020

If you were to ask us how to improve the customer experience, we'd say that rewarding loyal customers is one of the most important things brands can do. Increase customer retention by implementing a customer loyalty program software that rewards your most loyal customers for their purchases. Conclusion.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.    Since then, the live commerce sector has grown massively , reaching a value of $1,498.7 Unsurprisingly, China is a big player, with an ecommerce market worth $885.94 Not anymore.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Omnisend

OCTOBER 4, 2023

Reading Time: 7 minutes Many ecommerce merchants think order cancellation emails are nothing more than a necessary evil, initiated after losing an order. But savvy online retailers know that cancellation confirmation messages present a golden opportunity to reconnect with customers. In fact, they can actually enhance brand reputation.

Merchant Services 88

Merchant Services Payment Services Shipping Costs eCommerce 88

Optimizely

DECEMBER 5, 2017

In an ideal world, it ends with a meaningful relationship: a new loyal customer. As your customers move through their unique lifecycle stages, your ecommerce brand should engage with them at each step of the way. In our recent study , we found that customer lifecycle marketing is not a focus for most B2C marketers.

eCommerce 150

eCommerce B2C eCommerce Marketing Channel 150

Ecommerce Platforms

APRIL 3, 2020

Ecommerce is bigger today than ever. According to Statista, the B2B eCommerce market worldwide is worth $12.2 That’s more than 6 times the value of B2C ecommerce. However, we think that the most important asset of all for a beginner, is the right ecommerce software. Identifying the Best B2B eCommerce Platforms.

eCommerce Platforms 160

eCommerce Platforms B2B Payment Services Shipping Costs 160

Groove

JULY 2, 2019

Abandoned carts in eCommerce aren't a new problem. To combat these issues, we're outlining clear strategies to help nurture potential buyers and encourage them to convert. If you're interested in learning more, we recommend our related blog about eCommerce checkout best practices. What is Shopping Cart Abandonment?

Shopping Carts 284

Shopping Carts Payments Live Chat Shipping Costs 284

Optimizely

AUGUST 9, 2018

This week, thousands of retailers converged on Boston for Etail East 2018 to network and learn the cutting edge of ecommerce. We’ve broken down the top takeaways from all the best sessions and exactly what you need to know to succeed in the ever more competitive world of ecommerce. Jim Edgett, Head of Integrated Marketing at Gamestop.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150