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Best Customer Loyalty Programs: Our Favorite

Groove

Managing customer turnover and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. Best Customer Loyalty Programs: Smile.io. BigCommerce reports that it costs 5x less to retain an existing customer than it does to gain a new one.

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Why Sellers Should Leave Amazon Price Wars Behind

Retail TouchPoints

E-Commerce competition has never been higher, especially when it comes to the saturated and complex marketplace that is Amazon. The price war “quick-fix,” however, is just one solution, and can have adverse long-term effects on profitability, price erosion and customer loyalty. Focus On Unit Profit Margins.

eCommerce 297
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Amazon FBA Private Label: The Ultimate Guide to Succeed

Algopix

In recent years, Amazon FBA private labeling has emerged as a highly lucrative opportunity for entrepreneurs aiming to carve their niche in the e-commerce industry. With minimal upfront costs and the ability to scale gradually, entrepreneurs can enter the e-commerce market with relative ease.

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10 Clever Sales Promotions for Paid Campaigns

Kissmetrics

Of course, you can create urgency with your PPC ads through good copy, but there’s also a way of customizing your ads, so they show a countdown timer. Not only is including a timer in your PPC likely to boost your CTR, but it also improves conversions, which can make a big difference to your ROI. Provide Free Samples.

PPC 280
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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. What is B2B Ecommerce? Why B2B Ecommerce is on the rise. What Is B2B Ecommerce?

B2B 148
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The Best 14 Books for Amazon FBA Sellers to Read

Algopix

In the dynamic world of e-commerce, Amazon’s FBA (Fulfillment by Amazon) program has revolutionized the way entrepreneurs do business. With its seamless order fulfillment, customer service, and global reach, FBA has opened up new avenues for aspiring entrepreneurs to start and grow their online businesses.

Books 101
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. More and more B2B firms are incorporating customer loyalty programs to boost repeat purchases and strengthen customer retention efforts.

B2B 146