Remove Customer Remove Customer Data Remove Marketing Remove POS
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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

In addition, as the popularity of online ordering and delivery continues to skyrocket, marketers need to rethink how they communicate with and market to consumers. In order to do this, retailers need to leverage valuable consumer data to create a more targeted marketing strategy. Reward Your Most Loyal Customers.

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Your ID-POS are a Data Treasure Trove: How to Leverage them to Drive Customer Experiences

Retail TouchPoints

Forbes reports that companies are now faced with increased pressure to find new ways to track marketing behaviors. How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience? trillion in value.

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Shopify POS Lite vs Shopify POS Pro – What’s the Difference?

Ecommerce Platforms

The debate of whether to use Shopify POS Lite vs Pro is a common one for companies planning on taking their Shopify website sales offline. Most people know Shopify is one of the most popular ecommerce website building tools on the market. The question is, what’s the difference between the Shopify POS Lite app, and it’s Pro alternative?

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Custom PoS benefits and 6 essential features

365 Retail

PoS systems are becoming essential for managing everyday commercial operations, from simple payment processing to inventory management and sales analytics in retail companies. In this article, we’ll dive into the main benefits PoS systems can bring and must-have features you should incorporate into your custom PoS software.

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Retailers That Are Shy About At Collecting Customer Data Won’t Succeed

RTP blog

By Chirag Shivalker, Hi-Tech BPO We live in a world driven by data, and leveraging it appropriately in a retail setup has proved its worth in providing relevant and valuable customer experiences. Why Should Retailers Collect Customer Data? What Questions Should Retailers Ask To Collect Relevant Customer Data?

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Exclusive Shikatani Lacroix Q&A: How Using Customer Data Can Humanize the Digital Experience

Retail TouchPoints

Using the data at their fingertips, retailers can capture a more in-depth view of customers’ lives, allowing them to better understand their wants and needs — and ultimately use that picture to create a service experience that incorporates both technology and humans. We really believe that technology should help, not replace.

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The essential metrics your retail POS software can track

iVend

Reporting has always been important in retail – understanding sales tracking figures, inventory levels and the impact of marketing for example. Retail analytics has taken on an even more important role, and your retail POS software can track, analyse and make reports available in real time for super-smart, data-driven decision making.

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