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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. The Multichannel Marketing Report 2023 shows Facebook consistently outperforming the former king of online sales, Google Shopping, in a number of categories, including fashion apparel.

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Multichannel Selling Simplified: Navigating the Complexities with Multichannel Listing Software

Algopix

In the dynamic and ever-evolving landscape of e-commerce, the paradigm of multichannel selling has emerged as a transformative and indispensable strategy for businesses striving not only to broaden their market presence but also to fortify their bottom line through augmented sales and diversified revenue streams.

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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

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The 10 Biggest Trends in Entrepreneurship to Look For in 2021

Kissmetrics

If only you could predict what’s shaping business trends, or what your clients need, you could plan and grow your company, right? The more you know about market trends, the better you can leverage them to your advantage and get a head start on your competition. Here are the ten key trends influencing entrepreneurs this year and beyond.

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Kohl’s Expands Home Assortment 40%, Seeks to Become Seasonal Décor Destination

Retail TouchPoints

The retailer also is positioning itself as a seasonal décor destination, promising 60% newness in home and holiday décor seasonally as a strategy to boost customer retention. We’re incredibly encouraged by initial customer response to our home décor assortment, and we see Kohl’s becoming a more formidable player in the home business.”

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Multichannel Commerce Series: Sell Wherever Consumers Shop

ChannelAdvisor

This is the third installment in our new, weekly blog series on multichannel commerce. To compete, discounts and promotions entice new customers—but they can be complex to manage across multiple channels, especially when antitrust laws ensure retailers can set whatever prices they want. . Missed the first and second blogs?

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How B2B Companies Can Create B2C-like Experiences with a Multichannel Commerce Platform

ChannelAdvisor

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. . How has B2B buying behavior changed recently?