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Marketers Must Adapt to Find More Authentic Ways to Engage With Customers

Retail TouchPoints

Based on our data, cashback rewards drive a 10X increase in transaction conversion rates, from the industry standard ~1.5% – 2%, to over 15%. Sometimes people consider “social commerce” to be “brands advertising on social media” or “using influencers to encourage sales of a product.”

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25 of the Best Add-On Slack Apps to Make Your Marketing Team More Effective

Kissmetrics

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. If you want to access your marketing data directly in Slack, you can use metric tracking apps. Databox pulls your data into one cohesive place so you can track performance and see real-time insights.

Marketing 287
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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Real-Time Customer Data. Klaviyo's native integrations help you pull in unlimited data from your eCommerce platform with no hidden fees. Data Science. Multi-variate testing. Segmentation.

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How to get repeat customers: Proven strategies for success

Omnisend

You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it? You can send post-purchase emails and drip campaigns based on customer data and behavior.

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How to Choose The Right PPC Agency

Kissmetrics

But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. In this article, I cover: What to look for in a PPC agency How to work with them for maximum results Steps to finding the right agency My top five recommendations.

PPC 279
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Maximizing Repeat Buyers on Amazon: Strategies for eCommerce Success

Algopix

Provides referrals/reviews: As brand advocates, they are likely to recommend you to friends or leave positive reviews. Personalized Communication Use purchase history data to tailor content and product recommendations. Resolve issues promptly via call/email support channels.

eCommerce 111
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Shopify vs Shoplazza (2023): Which is Best for You?

Ecommerce Platforms

With the Shopify commerce platform, small business owners can sell across multiple channels, and even combine online and offline stores, with POS connectivity. Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools.

Shopify 104