The Digital Last Mile: How Behavior Personalization And Globalization Are Key To Survival In The Post-COVID Era Of E-commerce
Retail TouchPoints
SEPTEMBER 4, 2020
Behavioral Personalization : In the post-COVID era the closure or inaccessibility of physical stores has led to an acceleration in the movement of sales towards e-Commerce. However, sales across all other verticals analyzed in the report, including fashion, food services and electronics stores, were severely negatively affected.
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