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The Content Strategy to Triple Ecommerce Traffic (And Exactly How to Do It)

BigCommerce

Let’s talk about ecommerce content marketing and it’s importance. I could dive in and tell you all about PPC (which I will) or how to optimize your site for search (which we will talk a bit about), but neither of those activities will get you a 10x boost in traffic without content marketing. What is Content Marketing?

PPC 417
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How to Use Google Trends in Marketing

Kissmetrics

If you’re in the travel, e-commerce, or tourism industries, your business might be seasonal. For example, let’s say you sell a piece of bass fishing equipment on your e-commerce store. If we run a fishing e-commerce store, perhaps we want to create a social media campaign on that topic.

Marketing 335
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Marketing Funnel: What They Are, Why They Matter, and How to Create One

Kissmetrics

That might be a PPC ad, content marketing campaign , white paper download, video ad, social media ad, or even an IRL ad. Other types of funnels you might hear about include: Sales funnels Webinar funnels Email funnels Video marketing funnels Lead magnet funnels Home page funnels. A Real-Life Marketing Funnel Example.

Marketing 354
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The Best 14 Books for Amazon FBA Sellers to Read

Algopix

In the dynamic world of e-commerce, Amazon’s FBA (Fulfillment by Amazon) program has revolutionized the way entrepreneurs do business. The Power of Reading for Amazon FBA Sellers In the fast-paced world of e-commerce, knowledge evolves swiftly. This is where reading comes into play.

Books 101
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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. What is B2B Ecommerce? Why B2B Ecommerce is on the rise. What Is B2B Ecommerce?

B2B 148
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What to Expect in Ecommerce From the Recession in 2023 

ROI Revolution

There’s some disagreement among economists as to whether it will actually happen, but every ecommerce brand is highly aware of some related issues like rising inflation rates, supply chain strain, and a growing number of layoffs. If there’s a recession in 2023, what can ecommerce retailers expect and how can brands prepare for the impact?

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. of all ecommerce sales this year ( eMarketer ). to reach $9.92

eCommerce 195