Mon.Sep 11, 2023

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Spend On Generative AI Will Grow 36% Annually To 2030

Forrester eCommerce

Generative AI’s meteoric rise can be compared to the launch of social media, the smartphone, and the internet. The technology’s wide applicability across industries and occupations will drive massive growth: According to Forrester’s new forecast, generative AI will have an average annual growth rate of 36% up to 2030, capturing 55% of the AI software market.

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491: The Future Of Ecommerce In The Face Of AI And Other Changes With Mike Jackness And Toni Herrbach

My Wife Quit Her Job

I just returned from Las Vegas where I got to speak in front of 1300 people at the Alibaba CoCreate Conference. And what’s cool is that I was able to meet up in person with my good friend Mike Jackness and my business partner, Toni Herrbach. In this episode, we discuss the future of e-commerce in the face of AI and other changes in the industry.

eCommerce 280
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Counting Down To Forrester’s Technology & Innovation APAC Event For 2023

Forrester eCommerce

Technology Alignment: The Key To Powering Customer-Obsessed Growth You’ve likely suspected it and maybe have even said it out loud: Aligning technology with customer objectives can ignite significant growth. The data backs this up decisively.

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Thinking Beyond the 30-Second Ad Spot: How Best Buy Leveraged CTV to Reach New Consumers

Retail TouchPoints

At first blush, home improvement fans might not seem like a core audience for electronics retailer Best Buy. But as homes have become more and more digitized, Best Buy decided it was time to let DIYers know how it could help them up their (smart)home improvement game. True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV).

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Revealing The Riches: The Power Of Robust Survey Data In A TEI Study

Forrester eCommerce

Surveys can enhance interview findings by validating them for specific use cases, industries, or company sizes. Learn how to amplify the findings in your TEI study and reach more members of the buying group by incorporating robust survey data.

B2B 411
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Alibaba Cloud Unit CEO Steps Down; Freshippo IPO Reportedly Delayed

Retail TouchPoints

Alibaba ’s former Chairman and CEO Daniel Zhang has stepped down from his roles with the company. Zhang, who had been named CEO in May 2015 , recently narrowed his responsibilities to focus on leading the Alibaba Cloud Intelligence Group, which Alibaba plans to spin off under a separate management team to be appointed at a later date. Alibaba gave no official reason for Zhang’s departure, only saying in a statement that “the board of our company expresses its deepest appreciation to Mr.

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Rent the Runway Plans to Sacrifice 2023 Revenue to Meet 2024 Profitability Goal

Retail TouchPoints

Rent the Runway has lowered its revenue expectations for 2023, now saying it plans to at least match 2022 revenues of $296.4 million. This number is approximately 9% to 10% lower than original projections, which forecast 2023 revenue in the range of $320 million to $330 million. While company leadership argued that the adjusted forecast was necessitated by changes that would further its long-standing goal to reach profitability by 2024 , shareholders were largely unimpressed by the news, with st

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Your Product Security Approach Must Evolve With Your Organization’s Technology Strategy

Forrester eCommerce

For the past year, I have been doing a deep dive into Forrester’s future fit research and its intersection with security and risk. As a quick refresher, technology organizations fall into one of three categories in their technology strategy: traditional tech, modern tech, and future fit tech.

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Creating Experiential Campaigns with Cloud-Optional Technology

Retail TouchPoints

The internet has radically changed how we find, compare and buy products. The most obvious impact? The rise of online shopping. But now, it has its sights on changing the world of in-store shopping. In-person shopping is enjoying a surge in popularity. Retailers have taken notice of this shift and are increasingly turning toward experiential retail to meet changing customer preferences.

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It’s Time We Activate Proactive Security

Forrester eCommerce

Learn how focusing on proactive security behaviors can relieve the ongoing security intrusions that reactive security teams must address.

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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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Toys ‘R’ Us Canada Opens 10 New Stores Including 2 Standalone Babies ‘R’ Us Locations

Retail TouchPoints

Toys ‘R’ Us Canada is in the process of opening 10 new locations across the country in time for the 2023 holiday season, including two standalone Babies ‘R’ Us stores in Edmonton, Alberta. Seven of the stores already have opened, with the remainder scheduled to debut in October. Both brands will be hosting opening celebrations Oct. 13-15, with activities including face-painting, balloon artists and interactive toy demos plus visits from popular characters like Bluey, Cocomelon, Peppa Pig, Elmo a

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Harness The Power Of Personalized Coupons For Improved Conversions

MakeWebBetter

Personalized Coupons aren’t just another way to incentivize customers. These are proven to be the most persuasive approaches to personalize the shopping experience to cultivate enduring customer relationships. Have you ever received a discount coupon email to claim an additional discount, say 20% off on your purchase? How did that [.] The post Harness The Power Of Personalized Coupons For Improved Conversions appeared first on MakeWebBetter.

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Kohl’s to Add 45 Smaller Sephora Shop-in-Shops this Fall

Retail TouchPoints

Kohl’s will add 45 new 750-square-foot Sephora shop-in-shops in stores across 29 states in the next few months, bringing the total to 910 Kohl’s stores by the end of 2023. In March 2023 Kohl’s announced the locations for the next 250 Sephora 2,500-square-foot shop-in-shops, part of its plan to operate Sephora stores in all 1,170 Kohl’s locations by 2025.

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SheerID and Pvolve Partner to Honor Military, Seniors, Students, First Responders, Teachers and Healthcare Workers With 20% Off Streaming Workouts and Fitness Equipment

SheerID

SheerID and Pvolve Partner to Honor Military, Seniors, Students, First Responders, Teachers and Healthcare Workers With 20% Off Streaming Workouts and Fitness Equipment

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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

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Macy’s quietly began selling Brooks Brothers sub-brand in August

RetailDive

"B by Brooks Brothers" is priced lower and features wool-polyester blends, but that’s not necessarily a bad thing for the centuries-old menswear brand.

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bp Strengthens Retail Leadership Team with Appointment of Joanne Hall as UK Retail Operations Director

365 Retail

bp has announced the appointment of Joanne Hall as its new UK retail operations director, reporting to Sonya Adams, VP mobility and convenience retail UK. In this pivotal role, Joanne will focus on delivering best-in-class operations across bp’s 300 company owned retail sites, while enhancing the convenience experience and driving growth initiatives.

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EBay’s new AI tool generates product listings from photos

RetailDive

The ‘magical listing’ tool allows sellers to take or upload a photo in the eBay app and watch AI fill in product details.

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GNC Investing in Omnichannel and Membership Personalization

RIS News

CNG is continuing to invest in its omnichannel and membership efforts, having recently renewed a partnership that will grant the company access to data-driven insights and predictive analytics.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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RH predicts market challenges will persist as sales fall 19%

RetailDive

Net income tumbled 37% in Q2 as the retailer faces industrywide challenges, including the highest mortgage rates in 20 years.

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Kroger and Albertsons Plan to Sell 413 Stores, Kroger Gains Supply Chain Efficiencies

RIS News

Kroger and Albertsons agreed to sell 413 stores and additional assets in connection with their proposed merger. Meanwhile, Kroger said it achieved meaningful operational efficiencies in the supply chain in Q2.

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Joann eyes $60M in product cost savings as suppliers offer concessions

RetailDive

The craft retailer thinks it can cut $200 million in business costs, the bulk of which comes from its supply chain as inflation eases.

Supplies 104
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A Retailers’ Guide to Building a Sustainable Pricing Model

Wiser

One of the most critical aspects that can determine the success of a product or service is its pricing model. A well-thought-out pricing strategy not only ensures profitability but also aids in positioning the product effectively in a competitive market. It should reflect the benefits that your product or service offers, without compromising on your bottom line.

Retail 78
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Composable Commerce Reference Architecture 2024 Edition

Achieve more with your commerce with the help of Orium’s Composable Commerce Reference Architecture 2024 Edition. Presented in partnership with commercetools, Contentstack, and Google Cloud, this edition is packed with new insights and practical examples to help you navigate changes in digital commerce and construct an adaptable tech stack optimized for efficiency and scalability.

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Orchestrating magic: How to accelerate growth by building a more harmonious commerce tech stack

Profitero

My 14 year old son plays the trumpet. This summer he had the honor of playing at the Boston Symphony Orchestra along with other talented young musicians from his band camp. My son plays at a high level and the performance was incredible. Every section of the orchestra was in sync. No one section drowned the other out. Every instrument was right on key.

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Could Peloton’s brand refresh mark the start of its comeback?

RetailDive

Director of Marketing Oli Snoddy details how the embattled exercise brand is leveraging real users to broaden its reach and grow its app.

Marketing 101
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BJ’s Names Anjana Harve New CIO and EVP

RIS News

Harve has been appointed executive vice president and chief information officer at BJ's Wholesale Club, effective immediately.

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Fabletics, Khloé Kardashian collaborate on activewear

RetailDive

The first of the two-part collection includes bras, leggings, onesies, jackets and hoodies, with available sizes ranging from XXS to 4X.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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rue21 Names Scott Saeger CIO

RIS News

Saeger will oversee strategic planning and execution of rue21’s business applications and operations. Learn more.

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Sell-through seasonal merchandise without margin malaise

RetailDive

By embracing Price Optimization, businesses can ensure seasonal success while maintaining their bottom line and their brand integrity.

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What is Post-Click Optimization? Expert Advice for Your Strategy

CPC Strategy

If your advertising conversions are down despite healthy ad engagement, post-click optimization may be the missing piece of your puzzle. Similar in some ways to conversion rate optimization (CRO), post-click optimization is focused on ensuring that your landing pages (LPs) convert as many ad-clickers as possible.

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Dollar General automates South Carolina distribution center

RetailDive

The technology will enable the retailer to process thousands of additional SKUs from its warehouse and improve storage.

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The Pragmatic Guide to Composability

Be empowered to master the digital landscape and implement modular and adaptable composable technologies. Authored by Orium, The Pragmatic Guide to Composability takes readers on a journey from composable’s beginnings to common misconceptions about the approach, then concludes with strategies for choosing implementations that result in quick wins to grow your ROI.