December, 2022

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Shopify Review (Dec 2022): Is Shopify the Best Ecommerce Platform? Shopify Pros and Cons

Ecommerce Platforms

Lots of people ask us which ecommerce platform is the best suited for a company just getting started with an online store.

Shopify 183
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The Ongoing Battle to Protect Consumer Payment Card Data

Retail TouchPoints

Buying goods online is second nature to most of us. Using our payment card whilst we shop online rarely gives us pause, and the many millions who buy online generally trust the system.

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What Marketing Automation Campaigns You Need to Start Doing ASAP

Kissmetrics

There are only so many hours in a day. 24, to be exact. And if you’re like me, you have a list of seemingly never-ending tasks to fill those hours. Social media posts, blog posts, SEO, PPC, financials, processes – you name it.

Marketing 257
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Can You Price Below MAP Prices?

Wiser

If you work in the retail industry, you’ve likely heard of or encountered a MAP policy.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Join this exclusive conversation with our expert panelists and learn how you can thrive as an e-commerce retailer - even when faced with adverse market challenges. Don't miss out; register today!

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Best Email Marketing Software for Ecommerce

Ecommerce Platforms

The best email marketing software for ecommerce companies has emerged as a must-have investment for many business leaders. As consumers spend more time shopping online, they have countless companies competing for not just their attention, but their loyalty.

Marketing 166
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A Half Dozen Business Choices

Bryan Eisenberg

Every company has to make choices when it comes to how it markets and sells and, in some cases, who it is and what it sells. In an e-mail exchange, Tom Grimes, a great and brilliant friend, shared with me what he’s thinking about in terms of business choices. Based on his list, here’s my own list of many of the high-level choices businesses typically make every day. It may help you make some more conscience choices of your own: Select or solicit?

Clothing 163

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NPS Benchmarks – understanding where you stand in the world of NPS

Omniconvert

This article will get you through NPS benchmarking, the factors affecting NPS benchmarks, and the NPS benchmarking by industry. Eliminate every last doubt about NPS benchmarking.

Article 124
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Getting Started with Behavioral Email Marketing

Kissmetrics

When sending out automated emails to your list, how personalized are they? I’m not talking about things like $firstname, or order by $date for free shipping – but actual personalization based on their behavioral triggers. Let’s dig a little bit into the numbers behind this.

Marketing 242
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40 Top Brands Announce Exclusive Holiday Offers For Last-Minute Shoppers in the Helping Professions with SheerID

SheerID

40 Top Brands Announce Exclusive Holiday Offers For Last-Minute Shoppers in the Helping Professions with SheerID. 2022 Q4 Blog Customer Acquisition Industry All Military Personalized Offers Press Releases TOFU

Blog 124
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What Is Patreon And How Does It Work?

Ecommerce Platforms

Patreon is one of the most popular membership platforms in the world right now. It’s made quite a few waves over the past few years, and is currently used by content creators all over the globe. If you are a content creator looking to increase your income, you should be using Patreon.

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Join Jenn VandeZande, Beth Scott, Nikki Grigsby and Levana Wang for this insightful and topical conversation on the modernization of e-commerce tech.

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How This Nursery Increased Revenue 140% With HubSpot Email Marketing

Groove

Background. Groove Commerce initially partnered with Caragh Nursery to migrate them to HubSpot Service Hub & Marketing Hub.

Marketing 124
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Shopify Review – Pros And Cons, Pricing, And Key Features

My Wife Quit Her Job

Finding the right ecommerce platform for your online store can be overwhelming. Shopify is among the most popular, preferred by millions of businesses worldwide. But how do you know if Shopify is right for your business?

Shopify 206
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Salsify Certification Program Launches Enhanced Content Training | Salsify

Salsify

The Salsify Certification program launches the Salsify Enhanced Content Certification to equip partners and customers with the knowledge they need to build engaging shopping experiences for the digital shelf. Salsify News

Customer 122
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Survey Questions for Market Research – with Examples

Kissmetrics

Are you wasting time and money because you don’t really know your customers? Creating products that your customers don’t want just doesn’t make sense. In any business, before you can meet your customers’ needs, you have to know: What are their problems? What solutions do they want?

Marketing 174
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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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SheerID and Bostitch Office, a Goods iQ Brand, Partner to Honor Teachers with 12 Days of Holiday Sweepstakes and Discounts

SheerID

SheerID and Bostitch Office, a Goods iQ Brand, Partner to Honor Teachers with 12 Days of Holiday Sweepstakes and Discounts. 2022 Q4 Blog Customer Acquisition Industry All Military Personalized Offers Press Releases TOFU

Blog 124
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A Wix Review Australia Complete with Wix Pricing

Ecommerce Platforms

Wix is one of Australia's easiest-to-use and most popular website builders. In fact, in 2021, the platform had over 200 million users worldwide, making it a go-to place for millions of entrepreneurs starting their online businesses, blogs, and stores.

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Role of Knowledge Management in the Retail Customer Experience Scenario

Retail TouchPoints

Retail is one of the largest sectors in the world, with a retail sales forecast of $30.3 trillion in 2023. In a market so large and competitive, businesses compete to stand out to deliver bigger and better. The question that arises now is, how can businesses stand out?

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434: The Sneaky Tricks Pro YouTubers Use To Grow Their Channel With Zach Mitchem

My Wife Quit Her Job

Today I have my friend Zach Mitchem on the show. Zach runs a YouTube consultancy called We Are Video Makers and manages the YouTube channels for many famous creators with millions of subscribers. As you guys probably know, I recently hit 100K subs on YouTube and it took me about 2.5

Channel 206
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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.

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November retail sales show the holidays mean heavy promotions this year

Retail Dive

Consumers are spending, but they are keen on getting deals, and retailers are slashing prices as the holiday season winds down

Consumer 112
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How to Overcome Writer’s Block with Ubersuggest

Kissmetrics

You’re staring at your screen. Your screen’s staring back at you. Only one of you can win this writer’s block contest (and believe me—I’m rooting for you). You’re not the only one who experiences writer’s block. In the blogosphere, 70 million posts are published monthly on WordPress alone.

SEO 160
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5 Omnichannel Retail Examples | Salsify

Salsify

If brands and retailers want to keep up with consumers (and competitors), they have to crush their omnichannel retail experience. Omnichannel Strategy Retailers

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The Ultimate TikTok Statistics for 2023

Ecommerce Platforms

TikTok statistics offer an interesting insight into the meteoric rise of the platform. TikTok has quickly emerged as one of the most popular apps of all time in the social media space.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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AWS, Meta, Microsoft Join Forces to Challenge Google’s Mapping Dominance

Retail TouchPoints

Amazon Web Services (AWS) , Meta , Microsoft and mapping and location solution TomTom are the founding members of a new collaborative effort to develop a set of shared, open and interoperable map data in order “to create a living digital record of the physical world.”.

Retail 109
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Amazon Returns: The Complete Guide For Amazon Sellers

My Wife Quit Her Job

Amazon has a reputation for being one of the world's most reliable and consumer-friendly retail companies, and their flexible return policies encourage customers to shop confidently. But product returns can have a negative impact on sellers trying to make money on Amazon.

Article 156
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Patagonia to close stores, give employees paid week off for the holidays

Retail Dive

The company says the decision is important for the quality of life it provides its employees

Retail 110
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5 Brands Making Strides to Unlock Retail Sustainability Amid Climate Change

Intelligence Node

A New Era of Sustainable Retail The final sprint leading up to the year 2023 has made for some powerful headlines in the realm of sustainability. With calls of ‘greenwashing’. The post 5 Brands Making Strides to Unlock Retail Sustainability Amid Climate Change appeared first on Blog.

Blog 104
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The Headless (CMS & Search) eCommerce Hunt

Speaker: Jonathan Meyer & Jonathan Read

Headless CMS is redefining the way online content is presented. But don't worry––it’s not nearly as spooky as it sounds. Connect with Hawksearch’s Jonathan Meyer, joined by Sitefinity’s Jonathan Read, where the pair will define Headless CMS, the benefits it offers, and outline its eCommerce potential,

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Top Trends in Ecommerce To Watch in 2023

Salsify

2022 has been another banner year for ecommerce. Ecommerce Strategy Innovation and Trends

eCommerce 105
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AutoDS Review: A Quick 101 On This Dropshipping Tool

Ecommerce Platforms

Suppose you've already researched dropshipping and how to get started with it. In that case, you'll likely know it's one of the cheapest, quickest, and easiest ways to launch your own online store because you don't have to store, manufacture, or ship your inventory.

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The Customer is Always Right: Why Programmable Voice is a Key Component of Digital Retail

Retail TouchPoints

Retail companies looking to digitally transform don’t need to fix what isn’t broken. Instead, these brands need to meet customers where they already are and adhere to their communication preferences — which currently, perhaps surprisingly, points to voice.

Customer 102
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Amazon Handmade Vs Etsy: A Side-By-Side Comparison

My Wife Quit Her Job

Etsy isn't the only online marketplace for handcrafted goods. Amazon has their own platform, called Amazon Handmade. But while the two share many similarities, their differences make one marketplace more suitable for selling handmade goods.

Article 156
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Management Techniques for Offshore Employees

This whitepaper looks at the changes and challenges that stem from remote hiring and current HR trends that address them. Download this comprehensive guide to learn more!