What a TikTok Ban Could Mean for U.S. Businesses and Sellers
Retail TouchPoints
JUNE 4, 2024
According to the first TikTok Shop safety report, the platform had over 15 million sellers worldwide by the end of 2023, with more than 500,000 merchants selling to American consumers. Merchants that rely on TikTok Shop for their commerce operations would need to swiftly transition their focus to alternative platforms. What Should U.S.
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